Blogging For Financial Advisors

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Post on 12-May-2015

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Build your network using internet websites, for more information visit http://www.Cesarini.ca

TRANSCRIPT

  • 1.Blogging for Advisors David Cesarini, BA, FMA December 5, 2009 Cesarini.ca Cesarini.ca

2. Why Blog?

  • Over 77% of active internet users read blogs
    • Share news and information
    • Stay in touch
    • Make new connections

3. How to Start Blogging

  • Write your bio
  • Write your first post
  • Add subscribers

4. Create an Authentic Online Bio

  • Choose: Personal, or Professional blog
  • Use your real name, work info & education
  • Add a profile photo (not a logo)

5. 6. Write your First Article

  • Pick your blog format
    • Newsletter, journal, commentary, or manual
  • Choose a relevant subject
    • Recent, local, material, topical
  • Write regularly

7. Add Subscribers

  • Email your blog to friends and clients
  • Cross promote
    • On Facebook, and LinkedIn
  • Connect with related blogs
    • Make comments, add blogroll, guest post

8. Blog Workshop

  • Want hands-on training?
    • See the selection of internet networking workshops atWorkshop.Cesarini.ca