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TRANSCRIPT
Social Media Optimization Strategies
By SUMEDHA TRADEX PVT. LTD.
Why use social media optimization
MAKE ACCESS TO CONTENT EASY TAG CONTENT SO IT TRAVELS FASTER MAKE PEOPLE SMARTER INCREASE LINKABILITY TAG CONTENT SO IT TRAVELS FASTER Make your content shareable and
engage able Make your content unique, engaging
and different
Why SMO?
Increase Brand VisibilityDirect communication with prospect user/buyer/sellerRich to niche audienceLatest way of marketing and promotionsStand out of the crowdBack links
Six Original Rules Of SMO
Increase Link-Ability
Easy tagging and Book Marking
Reward Inbound Links
Help Your Content travel
Get Communities Connected
Social networking site usage 79% of adults use internet
Half use at least 1 social networking site
Average age of adult social network site user has shifted from 33 to 38 years old. Over half of all adult users are now over the age of 35!
92% use Facebook 29% use MySpace 18% use LinkedIn 13% use Twitter 52% of Facebook users and 33% of Twitter users engage with the
platform daily, while only 7% of MySpace and 6% of LinkedIn users do the same.
Source: Pew Internet “Social networking sites and our lives” survey, 2013
Social media demographics
Face book +600k User per day
LinkedIn +500k User per day
Twitter 752% growth rate
Media milestonesTime to reach Audience of 50 million:
Social media user
Viral Marketing
Email marketing
Blogging
Audio and Video Sharing
RSS Feeds
Photo Sharing
Top Social media website
Face book Pinterest Twitter My Space LinkedIn Videos- YouTube Photos - Flickr
Why do SMO?
Where should we go?
Presented by:
URL:http://www.sumedhatradex.com