Success begins with the right partner.Buffalo News Bridal advertisiNg solutioNs

The Buffalo News • One News Plaza, P.O. Box 100 • Buffalo, NY 14240

(P09703)SS-0414

Little White Dress E v e n t

Bridal PlannerPopular publication filled with over 150 pages of wedding information.

Directly mailed to over 4,000 brides-to-be annually.

“Be Mine” wedding Contest little white dress eventBe included in contests and events that

focus on reaching engaged couples with your advertising message.

Be where the brides are!

BuffaloBrides.com facebook / twitter /Pinterest

Engage an online audience through our many outlets. E-mail marketing

opportunities available.

Each month will feature wedding-related prizes. Enter every month for a chance to win that month’s prize. Each entrant can only win once within the 12 months.

For more information or to enter, visit Buff aloBrides.com

Buffalo Musicians’Association

Banquets & Hotel

Win amazing wedding prizesStarting Oct. 1, we’re giving away prizes every month, all year long on Buff aloBrides.com! Just log in to enter!

Win everything from photography to rehearsal dinners from these local wedding professionals:

Each month will feature wedding-related prizes. Enter every month for a chance to win that month’s prize. Each entrant can only win once within the 12 months.

For more information or to enter, visit Buff aloBrides.com

Buffalo Musicians’Association

Banquets & Hotel

Win amazing wedding prizesStarting Oct. 1, we’re giving away prizes every month, all year long on Buff aloBrides.com! Just log in to enter!

Win everything from photography to rehearsal dinners from these local wedding professionals:

deadlines for Buffalo Brides wedding PlannerSpace reservation and copy for proof.........................Monday, Aug. 10

Proofs ready for advertisers ..........................................Thursday, Aug. 13

Camera-Ready ..........................................................................Friday, Aug. 21

Proof Release.............................................................................Friday, Aug. 21

Please contact your Buffalo News sale representative or contact Chris Smith at 716.849.4079 (csmith@buffnews.com)

“Be Mine” wedding Promotion

October 2015-September 2016“Be Mine” offers WNY brides and grooms the chance to win valuable wedding-related prizes every month.

Participating advertisers will receive year-long exposure in all promotional advertising for the entire year, including their designated month.

Participating “Be Mine” vendors also receive a table at the Little White Dress event, held in the fall.

Act now to secure your participation in this promotion!

DIGITAL • PRINT • SPECIAL EVENTSReaching brides has never been easier!

Using our timeless Wedding Planner, new and improved website and

special events, we can help you reach your target audience.

Today’s brides are tech-savvy, averaging 12 hours

online weekly. One in three brides update their

Facebook marital status within hours of getting

engaged. Let our team of Digital Specialists help

you get in front of these ‘wired in’ brides!

Follow that bride!

web & social Media

Search Re-TargetingSounds confusing? It’s not!

Using technology, we can “serve” your digital

ad to those actively searching for your product,

using keywords associated with your business.

For instance, we can “serve” a bride searching

“wedding dresses” your ad so it appears on the

page she is looking at.

CREATIVE Ad: 728 x 90 pixels and 300 x 250 pixelsDates you want your ad to run.

Facebook Everybody’s on Facebook, including brides!

We can reach your target demographic via

their Facebook page.

• Get your ad in front of over 16,000 engaged

people in Buffalo. Customize your message

to suit specific campaigns, sales, events and

more.

• Ads can appear on the “right rail” of the bride’s

Facebook page, or with administrative access

to your page, we can get your content on

the main news feed.

CREATIVE Ad: 1200 x 628 pixelsDates you want your ad to run. Target demographics.

Need help? We can help you design an online ad to your exact

specifications at no extra charge. You provide copy,

logo, photos, etc. — everything you need to make your

ad stand out — and we do the rest.Extended Vendor Profile

Show off your business in greater detail on BuffaloBrides.com. Tell your story, add links to

your website and include a photo gallery.

Provide inspiration

reach real brides• Free publication directly mailed

to 4,000 brides per year.

• Over 140 pages of articles, tips and worksheets.

• A classic publication that introduces your business to

potential customer.

Buffalo Brides wedding Planner• Celebrating its 20th anniversary,

the Wedding Planner is still Western New York’s must-have wedding planning tool.

• When you advertise in the Wedding Planner, you become part of their inspiration and decision-making process. BuffaloBrides.com

Enhance your business on the new and

improved BuffaloBrides.com!

BuffaloBrides.com is a robust search tool with

inspirational photo galleries and informative

and current bridal content.

CREATIVE Ad: 728x90 and 300x250 pixelsDates you want your ad to run.

Need help? We can help you design an online ad to

your exact specifications at no extra charge.

You provide copy, logo, photos, etc., what-

ever you need to make your ad stand out

and we do the rest.