basic b2b google+ guide

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www.augure.com | Blog. blog.augure.com | : @augureFR Social Media Google Plus guide Company logo

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Post on 22-Jan-2015

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We want to share a basic guide we use in Augure for increasing our brand awareness through our Google+ Account

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  • 1. Social MediaGoogle Plus guidewww.augure.com | Blog. blog.augure.com |: @augureFR

2. Why its important to be in Google Plus There are not many companies right now. Its not Facebook People who is active, is highly related with our sector (B2B oriented) It might help to improve our positioning in search engines (Studies show the correlation while Google denies it) Moz study: http://bit.ly/moz-search-engine Searchmetrics: http://bit.ly/searchmetrics-seo-studywww.augure.com2 3. What to do in Google+ to increase our brand visibilitywww.augure.com | Blog. blog.augure.com |: @augureFR 4. Increase our brand visibility in Google+ Increase your Circles with relevant people http://www.gplusdata.com/ From your content curation: Find authors Google+ profiles Your targeted Influencerswww.augure.com4 5. Read the publications of people who is in your circles Get new sources and content curation strategy +1 and make relevant commentswww.augure.com5 6. When publishing a post in Google+ Segment your publications to your target The most relevant segmentation, the better Publish in groups by using relevant topics Post high relevant posts related with your sector. Be relevant! Do not use images when sharing a link its better to make easier for Google to find our contentwww.augure.com6 7. Notify your publications to your Audience. Be sure the publication is highly relevantwww.augure.com7 8. Use the Google+ Search box in order to get to know about people, hashtags, groups, pages related with a topicwww.augure.com8 9. Connect your authors Google+ account to your website/blog. Dont forget they have to declare they are contributors of your website in their Google+ profile , too.www.augure.com9 10. Attention to notifications: Reply, thank and +1 to other users. Do not forget to add to your circles relevant userswww.augure.com10 11. Share on Twitter your Google+ publications do not hesitate in making questionswww.augure.com11 12. When possible, mention other user. Use relevant hashtags (do not forget your targeted keywords)www.augure.com12 13. Give your point of view and ask for others opinionswww.augure.com13 14. www.augure.comBlog.augure.com @augureRepMgmtAUGURE FRANCE 5 bd Montmartre 75002 Paris - www.augure.com www.augure.com14