banjo & matilda

15
Global Australian Lifestyle Brand OTCQB : BANJ www.banjoandmatilda.com

Upload: real-world

Post on 17-Dec-2014

117 views

Category:

Lifestyle


5 download

DESCRIPTION

Founded in Bondi Beach Australia, Banjo & Matilda are known globally for their fun statement sweaters and luxe cashmere basics, The team work, from their design studios in Sydney, producing new knitwear collections each season and are now stocked in international retailers such as Net-a-Porter, Shopbop, Harvey Nichols London, Neiman Marcus, Intermix New York, David Jones Australia and launched in 2008 with a mission to take the Australian beach-lifestyle to the world … in a sweater. Having established our relationship with founder Ben Macpherson when he was CMO of Pie Face, we are proud to have worked with Ben and co-founder Belynda to take their global investment story to the US on a recent capital raising to establish the the basis for the next phase of growth for this rapidly growing brand Oh and guys? … if you really want to get on the good side of your significant other, go grab them one of the stylish, luxurious pieces from their online store at http://www.banjoandmatilda.com.au

TRANSCRIPT

Page 1: Banjo & Matilda

Global AustralianLifestyle Brand

OTCQB : BANJ

www.banjoandmatilda.com

Page 2: Banjo & Matilda

Cheers!

Page 3: Banjo & Matilda

Becoming a successful global lifestyle brand

Become the “go to” premium contemporary knitwear brand

Use woman’s knitwear as “wedge” to secure key retailers / retail distribution.

Expand range/offering (mens, children, home, basics accessories, outerwear) to $1T market.

2014 global market in billions*

Mens fashion$402MM

Womans fashion$621MM

Knitwear$20MM

Total fashion$1,023MM

Page 4: Banjo & Matilda

Comparable paths

PrivateFounded 1995Revenue $429**Market Cap $1,730Rev multiple 4Doors 1,400**

Rev p/door 306

NYSE VNCEFounded 2002Revenue $273Market Cap $1,210Rev multiple 4Doors 2,130

Rev p/door 127

OTCQB BANJFounded 2008Revenue RR $3Market Cap $6Rev multiple 2Doors 100+

Rev p/door 26

**Management estimates

Page 5: Banjo & Matilda

0

75

150

225

300

*2002 *03 *04 *05 *06 *07 *08 *09 10 11 12 13

VINCE - path to $1.2B market capSales $m

First cashmere womens sweaters Launched mens

Launched online

Extension to leather,denim & outerwear

$ 000‘s per door

22 25 27 30 33 44 48 53 72 86 104 127

31 63 126 276 415622

933

1400

1543

1728

1936

2145

Doors

Expanded womens knitwear

Note / Assumptions: Assuming historical door growth inline with current 2010 to 2013 plus step ups for product launches. Assuming initial start with 30 doors (typical wholesale first year start)Assuming rapid growth in doors initially coming off smaller base, with later growth in doors slowing. B&M did not start wholesale until xxx - roughly on par with Vince.

Page 6: Banjo & Matilda

Luxury

PremiumFashion

dream

seduction realism

Social imitation & instant

Social elevation & timelessness

Quality / price ratio, investment & performance

Priceless gift

In with the fast crowd…

Lora PianaHermesChanelYSLBally

GucciPradaChloeLanvinLouboutin

ACNEIsabel MarrantRag & BoneVince

EquipmentZadig & VoltaireStella McCartneyChintia & Parker

H&MZARAJ.CrewMangoTop Shop

Page 7: Banjo & Matilda

New luxury

New Luxury products are sold at much higher prices than conventional goods and in much higher volumes than Old Luxury goods,

the result is a transformation of the entire category.“ “

Boston Consulting Group

Page 8: Banjo & Matilda

0

1,000,000

2,000,000

3,000,000

4,000,000

5,000,000

December 2008 2009 2010 2011 2012 2013 2014

May 2008Brand & first collection launched Bondi Beach Australia - online only

Rapid Growth momentum

Revenue

Doors

Celebrity collaboration program commenced

Wholesale program commenced

SweaterExchangelaunched

First retail store opens

Net-a-porter secured. Re-orders within 3 weeks.

GOOP / Gwyneth Paltrow collaboration goes global

$1MM Equity Convertible

APO listing on OTCBB: BANJ

Additional US & UK retailers begin to stock B&M

US based Debtor finance secured

First collection launched - 4 styles

8

1 1 11

18

100+

96 Doors confirmed Sept 14

$ 000‘s per door

Page 9: Banjo & Matilda

Leading retailer adoption

USANet-A-PorterShopBopRevolveIntermixNeiman Marcus

UKNet-A-PorterHarvey Nichols

GermanyKaDeWe

Hong KongNet-a-porter

AustraliaDavid Jones

Middle EastBoutique1

On radar of..

Faster outlet growth through leading US sales agency just appointed

Page 10: Banjo & Matilda

Doorsx  

Revenue  Per  Door+

Direct  ToConsumer  Channel

=    A  Global  Lifestyle  Brand  !

D x RPD + DTC = GLB

Page 11: Banjo & Matilda

Next big thing…

Page 12: Banjo & Matilda

sunglassesbags

Next: Roll out full brand offering - more sales per customer

shirts denim swimwear dresses

shoes

Page 13: Banjo & Matilda

GlobalAustralianLifestyle

Brand

Simple growth plan

Grow doorsto 300+ + +

today

Expand knitwear

Range

Grow doorsto 600+

+Expand Other Range

+ Retail Stores

Roll out

Blouses & woven topsPants, shorts, leggings

DressesOuterwear

Fashion accessoriesSwimwear Footwear

MensKnit tops

Activewear

ChildrenswearHome

HandbagsLeather accessories

Sleepwear

Retail Outlets x Revenue per Outlet + Margin Expansion from Online & Retail stores

Product roll out

Page 14: Banjo & Matilda

Management biographiesCo-founder and Creative Director

Belynda Macpherson's love of knitwear began at an early age while studying ballet through her childhood and early adolescence. Hand-knitted in cashmere yarns by her mother, Macpherson's staple wardrobe of ballet wraps and leg-warmers were part of herdaily attire for decades.

A corporate career in PR and Marketing in the film industry seduced her away from professional ballet. Management roles with international movie studios such as Universal Pictures, Dreamworks SKG, and later Warner Bros followed. However, it was her roles in television that lead to her to devise and execute creative publicITy campaigns for some of the biggest brands in the world. At 24 she opened the doors to her own boutique PR company Global Artist.

Coming full circle in her thirties, Macpherson launched luxury knitwear label 'Banjo & Matilda' from her creative studios in Bondi Beach in 2008. Combining her love of cashmere, the comfort of knitwear, and theatrics of performance and film, 'Banjo & Matilda' has successfully created a unique niche worldwidefor quirky luxurious and collectable cashmere.

Co-founder and CEO

Ben Macpherson has started 5 businesses, successfully developing and exiting with 3 of the 5 being sold and one resulting in IPO:

• Patenting and founding Voicecard- an innovative voice messaging system.Trade sale to publicly listed company.

• MovieFone Australia - a JV with US based MovieFone, Inc (which was sold to AOL).

• Line56 - trade technology publishing.Trade sale.

• AEG - Australia’s largest talent agency.Listed on the ASX.

• Brightstars Education - largest educatorof performing arts in Australia. Sold the business to Marinya Media (Fairfax family investment vehicle) for a significant amount.

Ben also has significant management and execution experience; acting as either CEO or COO for each business founded; VP for AOL, and, most recently as CMO for fast growing QSR food chain Pie Face.

Page 15: Banjo & Matilda

Ben Macpherson | Banjo & Matilda

76 William St, Paddington NSW 2021 AustraliaOffice + 612  8096 2665 Cell +61413 836 633

[email protected]