azavea: mapping insights you never even knew you had

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Azavea: Mapping Insights You Never Even Knew You Had

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  • 1. Mapping Insights You Never Even Knew You Had
  • 2. Civic Software for the Web
  • 3. B Corporation Civic/Social Impact Summer of Maps Pro Bono Program Donate share of profits ! Research-Driven 10% Research Program Academic Collaborations Open Source Open Data
  • 4. Summer of Maps
  • 5. Who am I?
  • 6. Who are you?
  • 7. identify gaps and opportunities
  • 8. empower todays workforce
  • 9. define underrepresented populations
  • 10. create more engaged communities
  • 11. protect and improve the lives of those who need it most
  • 12. Spatial analysis helps you: simplify complex patterns make better decisions tell your projects story
  • 13. You are deciders
  • 14. Your challenge
  • 15. If you and your grantees arent recording location data, youre only looking at half the picture
  • 16. The best part?
  • 17. Most of you are already doing it!
  • 18. What is spatial analysis?
  • 19. Nobody in London knew how cholera was being spread
  • 20. Pinpointed the source
  • 21. Pinpointed the source Debunked bad air
  • 22. Pinpointed the source Debunked bad air Invented epidemiology
  • 23. Pinpointed the source Debunked bad air Invented epidemiology Invented spatial analysis
  • 24. Pinpointed the source Debunked bad air Invented epidemiology Invented spatial analysis John never drank un-boiled water again
  • 25. Maps tell stories
  • 26. How does spatial analysis work?
  • 27. Spatial Analysis today
  • 28. Have you ever had a bike stolen?
  • 29. Stolen: July 2010
  • 30. Stolen: May 2013
  • 31. Since 1972, we have partnered with community, governmental, public and private actors in order to effect change that makes our streets safer for everyone.
  • 32. 10,747 stolen: 1/1/2007 to 12/31/2012
  • 33. 43,000 bikes $15 million in value
  • 34. 5 years: 4,819 bike+auto crashes 36 fatalities
  • 35. Interactive map:
  • 36. Next City.org ! Newsworks.org ! CartoDB.com case study ! BicycleCoalition.org ! NBC10 Philadelphia
  • 37. Communicate data to the public ! Improve enforcement ! Concentrate efforts on critical streets
  • 38. Has someone close to you ever had to use food stamps?
  • 39. 18,000 people that qualify for SNAP benefits in Philadelphia that are NOT using them
  • 40. build a community where all people have the food they need to lead healthy lives.
  • 41. Where are the most vulnerable populations? Where are the best places to spend advertising money?
  • 42. Interactive Map
  • 43. Found target populations Pinpointed high-ROI ads Guided door to door efforts Found underserved areas Mapped for advocacy
  • 44. Found target populations Pinpointed high-ROI ads Guided door to door efforts Found underserved areas Mapped for advocacy
  • 45. Found target populations Pinpointed high-ROI ads Guided door to door efforts Found underserved areas Mapped for advocacy
  • 46. Found target populations Pinpointed high-ROI ads Guided door to door efforts Found underserved areas Mapped for advocacy
  • 47. Found target populations Pinpointed high-ROI ads Guided door to door efforts Found underserved areas Mapped for advocacy
  • 48. Have you ever worried about the quality of your childs education?
  • 49. dedicated to ensuring educational opportunity for every child in our community.
  • 50. Philadelphia has 101,053 children under 5 years old
  • 51. 2,052 Early Childhood programs Only 14% considered high-quality
  • 52. How to prioritize?
  • 53. Children under 5" ! Children under 5 w/single mother or father" ! Children under 5 living in poverty" ! Children 3-4 not enrolled in Pre-K" ! New Mothers aged 15-19" ! Unmarried mothers 15-19
  • 54. Showed disparity in High-quality programs" ! Created reports for each council district" ! Created index of risk from Census data" ! Won $1 million in grants
  • 55. None of this would have been possible without spatial data.
  • 56. You and your grantees have amazing insights already. Start thinking spatially
  • 57. 4 Ways to get started:
  • 58. 1. Take the Maps and the Geospatial Revolution class at: www.coursera.org/course/ maps
  • 59. 2. Collect location data on every single thing your organization does.
  • 60. 3. Help your grantees get discounted licenses for ArcGIS Desktop through TechSoup.org
  • 61. 4. Tell your grantees about spatial analysis. Education Week article:" http://goo.gl/flbXry
  • 62. Demo time
  • 63. Spatia