attask corporate brochure msg - from hell to hell yeah

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Campaigns MARKETING WORK MANAGEMENT

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Page 1: AtTask Corporate Brochure MSG - From Hell to Hell Yeah

Campaigns

MARKETING WORK MANAGEMENT

Page 2: AtTask Corporate Brochure MSG - From Hell to Hell Yeah

1 It starts with a request

It all starts innocently enough—a VP requests a campaign from your team, and it’s an emergency.

2 And more requestsThen, a mass of additional creative work requests come flooding in via sticky notes, emails, chats in the hallway, and paper airplanes, making work difficult to prioritize. And, naturally, everyone thinks their request should be top priority.

3 Which leads to work mayhemAs a result, your team starts working on different things instead of the most important work. You’re left frantically trying to track campaigns by switching between 13 different tools. Your creative work suffers because you’re throwing resources against the wall to see what sticks.

4 And a serious visibility problemUnfortunately, using so many scattered tools separates all the data. Getting reliable status updates is like pulling teeth and visibility becomes a joke because nobody knows what in the world is going on.

5 Followed by communication breakdowns “Communication” happens in lengthy email chains, random instant messages, phone conversations that no one seems to remember, endless status meetings, skywriting jets, and Morse code messages that take months to decipher.

MOVE FROM HELL…Sometimes, marketing and creative work feels like a fiery inferno of torment and suffering. You’re constantly trying to deliver successful work, going round and around in the same cursed and inefficient processes.

6 And more scrambling to connectBecause of low visibility and poor collaboration, your team is doomed to wasting more time in frustrating meetings trying to uncover the mystery of who’s doing what and whether or not work will be done on time.

7 Resulting in imminent burnoutApproval processes take 70 years to complete, deadlines are missed, you’re drinking copious amounts of caffeine, you never see the sun anymore, and you can’t stop wondering if this hell is some sort of twisted punishment for your past mistakes.

Page 3: AtTask Corporate Brochure MSG - From Hell to Hell Yeah

1 It starts with standardized requestsAll your team’s work requests arrive in the same way, live in a central hub so nothing gets lost, and come complete with all the information you need to get started.

2 And turns into strategic prioritization

Your incoming work and campaigns are prioritized in alignment with strategic enterprise initiatives, and team members can prioritize the rest of their work accordingly.

3 With full resource and capacity visibility

When you’re ready to assign work and campaigns to your team, you have everyone’s work allotment available at a glance and can manage your resources accordingly.

4 Complete with end-to-end lifecycle management

Then, all the work your team does (not just creative work) gets managed in one place (not

13), from conception to completion, without process holes or tool-switching.

5 That increases your productivityWork productivity is more efficient (quantity, output) and effective (quality, strategy) due to the time you’re saving and the ease of having everything you need in one place.

6 And enriches team collaboration

Now, communications are gathered and tracked with the rest of the project data, in context, reducing the need for time- sucking meetings and long email chains.

7 Resulting in full visibility for everyone (Hell yeah!)

Managers justify their resources and better prioritize how they are used. The team’s work is aligned to corporate strategy and productivity is improved across the board. Team members make better decisions, prioritize more effectively, and work more efficiently.

…TO “HELL YEAH!”Miraculously, marketing and creative work hell doesn’t have to mean you’re doomed to endure eternal torment. AtTask Marketing Work Management helps turn hellish processes into wicked awesome, hardcore productivity for marketing teams.

Page 4: AtTask Corporate Brochure MSG - From Hell to Hell Yeah

“Don’t call me on the phone. Don’t give me an IM. Put it in AtTask. Because that allows for the one source of truth.”

Erin Frey CREATIVE DIRECTOR HOUSE OF BLUES ENTERTAINMENT

“AtTask really helps to focus the communication between our departments. We get stuff done faster and more accurately, without a lot of unnecessary back and forth.”

Greta Mikkelsen DIRECTOR OF CREATIVE SERVICES, HARRY & DAVID

"With AtTask, we're at least 25 to 30% more productive. That's pretty amazing when you consider we're tracking five times more information. That's priceless!"

Bill Gettinger SENIOR MANAGER OF TRAFFIC, PRODUCTION, & DIRECT MARKETING ATB FINANCIAL

ATTASK ENTERPRISE WORK CLOUD Taking work from hell to “hell yeah!” for hundreds of marketing teams and agencies worldwide, with experts that will use best practices, insights, and experience from a wide customer base to help you every step of the way to customize your path to visibility and productivity.

+ 1.866.441.0001 + 44 (0)845 5083771www.attask.com/marketing