anti-predator project pitch deck
TRANSCRIPT
Anti-Predator Project is the first non-profit private investigation agency
in the United States to address the issue of human trafficking.
Traction
- Anti-Predator Project was founded in 2011
- Four current cases
- Five active private investigators are working on cases
- APP is getting new requests for assistance every week
- The goal is to reach $500,000 by December 2015
Anti-Predator Project has been featured in BBC Record London and other publications
A Member of the South Florida Human Trafficking Task Force
Customer Stories
The need for APP
1. Human trafficking is a 32 billion dollar a year industry.
1. There are approximately 25 million slaves in the world today.
1. In the United States over one million people go missing every year.
1. Over 50% are victims of human trafficking.
1. We are private investigators working to bring the missing and trafficked back home.
1. We serve families and victims free of charge.
The ProblemHuman trafficking is a 32 billion dollar a year business. It’s growing every day and many young women and children that go missing every year fall victim to this epidemic. These are complex cases that could drag on for years costing families hundreds of thousands of dollars. This is a cost most families simply cannot afford.
Current SolutionsThere are many non-profits in the U.S. that take care of victims that have been recovered. These organizations work to rehabilitate victims and reintegrate them back into the community. There are no other organizations that work to bring the missing and trafficked back home at no cost to their families.
ServiceWe provide investigation, location, and recovery services to the families of missing and trafficked persons. These are very expensive services offered free of charge to our families who could most likely not afford them otherwise.
Two of our most notable investigations are Jessica Lynn Garino and Natanalie Perez. To date,neither family has not been charged for our services and the current price tag stands at nearly $200,000.00 for both cases.
Revenue ModelOur customers are families tend to be average to low-income based.
-A private investigator charges an average of $120 an hour. -One case can close in days or drag on for years. -Anti-Predator Project has four active cases.
We have survived from small individual donations and funds from the board of directors.
-On average a family will receive $20,000 worth of free service -As high as $400,000 worth of services at no charge to them depending on the
complexity of the case
Marketing StrategyOur customers have found us from word-of-mouth, police officers, investigation offices and family members.
Anti-Predator Project has an online presence on website, blog, press articles and social media.
How does APP reach clients?Through targeted advertising, email campaign, blog, newsletter, social media implementation, public relations, strategic marketing, social events and fundraising activities.
Target Growth RatesVia digital advertising campaigns, press releases, clothing products, fundraising and videos.
The Most Important ChannelsThey are media updates on cases, digital media content, blog, investigators voice & tips and relevant information on human trafficking.
TeamTrent Steele- President & ChairmanTrent has over 10 years of experience in the high end security and investigative fields. Trent is a licensed private investigator in Florida and is a member the Florida Association of Licensed Investigators and the United States Association of Professional Investigators.
David Gregg- InvestigatorDavid has over 40 years of combined experience in law enforcement, corporate security, and investigations. David is a licensed private investigator in Florida, also owns and operates Integrity Investigations in Palm Beach Gardens.
Scott Walters- Investigator Scott has over 20 years of federal law enforcement experience as a special agent with the DEA. Scott is a licensed private investigator in Florida and operates Eagle Six Group investigations in Coral Springs.
John Spina- InvestigatorJohn has over 30 years of investigative experience. He served in the United States Air Force for 20 years as a military police officer and has worked in the civilian private investigative industry since 2000.
Mary Adams- Intelligence Analyst Mary has previous experience working in law enforcement as an analyst with the Florida Department of Law Enforcement and as a communications officer with the Juno Beach Police Department.
Financials
3-5 years of financial projections2016- $1,000,000.002017-$3,00,000.002018 -$6,000,000.00
Each yearly total cases 2015 – 3 2016 – 102017 – 202018 – 30
Total revenue APP aims to raise over $6 million a year in donations by 2018 to cover salaries and cutting edge equipment to ensure that we can deliver the best possible services to our families.
Total Expenses
The donations will be used to pay for staff and equipment listed below. We intend to hire the most qualified people in their respective fields.
Salaries/ Staff1) President/Director of investigative operations - $80,000 - $120,000 2) 4 field investigators -$50,000 - $70,000 3) 2 intelligence analysts - $40,000 -$60,000 4) 1 computer crimes specialist - $60,000 - $80,0005) Digital marketing/media specialist - $30,000-$50,000 6) Philanthropy Officer - $60,000 -$80,000 plus 2% commission on total funds raised for the year.
Equipment1) Impact Computer Software - $20,0002) Computers - $20,0003) Printers - $4,0004) Forensic Computer Software - $25,0005) Facial Recognition Software - $90,000
Competition
Anti-Predator Project is the only non-profit of its kind. No other organization exists that offers free investigative and recovery services to families. We handle every aspect of the case from start to finish.
Advantages-Private investigations free of charge-Our investigators work a case till it is closed. We do not quit!-We handle all press and marketing for every case in house. -We have a staff with a diverse background and over 80 years of combined investigative experience.-We only take human trafficking and missing persons cases.-While we are based out of Florida we take cases all over the country.
We have no competitors - no one does what we do.
Investment
The time to raise capital is between 6 to 12 months
-By Dec. 2015: $500,000 -By July 2016: $1,000,000
Key Use of Proceeds: Below is approximation of how funds will be used.
•Founder salaries:0%•Marketing:20%•Operational staff:40%•Technology / Product or Service development:20%•Capital expenses / equipment:20%
Donations
We have corporate sponsorship packages available. •One-time donations•Monthly donations
Anti-Predator Project is a legally registered 501(c)3 non profit and all donations are 100% tax deductible.
Thank you for taking the time to read this presentation
For more information please contact [email protected]
Visit us at www.antipredatorproject.org