Post on 20-Jul-2015
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September, 2010 Daytona Beach, FL
Raceday MediaOfficial Souvenir Programs Branded features Inserts, onserts Display advertising Various sizes, configurations Raceday supplements On-line distribution
Printed MapsEasy to use for customers; Valuable, needed information
Comparatively inexpensive to produce
Multiple sponsor and advertiser placements Relevant feature sponsorships
Infinitely customizable Efficient design achieves multiple objectives
An insiders guide to get the most out of your day at the races in the hours leading up to the green flag:
Richmond EditionCatch a show: Dont miss the pre-race concert from
Do some good: The NASCAR Track Walk to benefit the NASCAR Foundation gets underway at 1:15 p.m. Get out and explore the track with NASCAR stars. Meet at Gate 70 outside the track behind Turn 4.
Get up close and personal: The Green Flag Club is a unique entertainment experience provided by Richmond International Raceway that features driver appearances and first-class entertainment. It is a great opportunity for fans to interact with the stars of the race.
Go racing: The tracks midway go-kart track is open from 10 a.m. - 7 p.m.
Get festive: From 10 a.m. until 7 p.m., the Chevy Fan Fest is the place to be. Activities include games, displays, showcars, childrens activities and Chevy driver appearances.
Explore the grounds: Richmond International Raceway is part of the deluxe Richmond Raceway Complex, home to a variety of unique buildings and structures.
Get dialed in: Be sure to get a copy of the Official Souvenir Program, which includes starting line-ups and scanner frequencies so you can listen in to the
drivers in-car communications. Scanners and Sprint Fan View video devices are available for rent around the facility.
Be patriotic: Every fan will be given a flag to wave before the start of Saturdays race. Be sure to get yours and fly it proudly!
Get connected: Get our your Web-enabled phone and join the tracks Facebook page to stay current on all that happens at Richmond International Raceway.
Get free stuff: The Midway is jammed with displays from companies providing samples and demonstrations. Be sure to see what might be in store for you!
Morton Buildings meets every need. See our ad in the Air Guard 400 Official Souvenir
Program or visit us online at:www.mortonbuildings.com
Digital / Online MapsReal-time updating
Single source of the truth
Endless versions / instances for varied uses
Sponsor inclusion / advertising
Digital / Online Maps
Interactive ServicesWeb content development and deployment
Video production Green screen, multi-camera productions Complete digital post-production facilities Social network strategy and message management
Mobile Campaign Management
SMS campaign management
QR code integration
At-track opt-in capture
At track activation
Street Team deployment
Sales support and staffing
Display staffing and management
Models and other specialty staffing
Custom voicemail messagingOutbound calls with novelty messaging
Customized to recipient Samples: www.phonegreetings.com
Creative ServicesConcept development
Design execution and implementation
Public Relations Services
News release drafting / distribution
Story planting / blogging
Social media seeding
On-site media support