Animal Science

Consumer Preferences

Next Generation Science/Common Core Standards Addressed!

RST.11‐12.7 Integrate and evaluate multiple sources of information presented in diverse formats and media (e.g., quantitative data, video, multimedia) in order to address a question or solve a problem. (HS‐LS2‐6),(HSLS2‐7),(HS‐LS2‐8)

RST.11‐12.9 Synthesize information from a range of sources (e.g., texts, experiments, simulations) into a coherent understanding of a process, phenomenon, or concept, resolving conflicting information when possible. (HS‐LS3‐1)

Agriculture, Food and Natural Resource Standards Addressed!

FPP.02.03. Apply principles of human behavior to develop food products to provide a safe, wholesome and nutritious food supply for local and global food systems.

– FPP.02.03.01.a. Examine and explain the importance of food labeling to the consumer.

Bell Work!

1. Describe the role of consumers. 2. Describe the scope of food animal production in

the United States.

Terms

Beef Consumer Consumption Dairy product Per capita consumption Poultry

Interest Approach

Show students examples or pictures of a variety of food products that come from animals. Have the students name which animal they came from. Next, have the students discuss the last time they consumed these products. Prompt students to consider how frequently these products are consumed overall. Continue with the lesson.

What are the roles of consumers?

I. Consumers are the people who eat, wear, and use goods and services. Everyone is a consumer. Consumers want high quality, nutritious, low price food products. Agricultural producers are continuously trying to meet consumer demand.

– A. Currently, the world’s population is nearly approximately 7 billion. That number will nearly double by the year 2050. With that many people in the world food production is crucial.

– B. Consumption is the use of goods and services that have value. The amount of goods and services that people consume is recorded and reported as the per capita consumption.

•C. Per capita consumption is the average amount consumed per person per year. Keeping track of consumption and consumer preferences allows producers to provide products that are in demand.

D. Each year, American farmers produce enough goods for each American to eat 105 pounds of red meat, 16 pounds of fish, 30 pounds of eggs, 46 pounds of pork, and 70 pounds of poultry. It is also estimated that the average American consumes 580 pounds of dairy products per year. Currently, the total value of the United States agriculture industry is $ 115 billion.

What is the scope of food animal production in the United States?

III. There are five major areas of the food animal production industry. These areas are dairy, beef, poultry, swine, and sheep. Each area produces its own specific products. These products count towards the total annual value of agricultural products.

A. In the United States, milk is sold by the hundred weigh. Dairy products are made from milk. A dairy product is milk or any product in which milk is the major ingredient. Examples of dairy products include yogurt, cheese, and ice cream. The major dairy producing states are California, Wisconsin, New York, Pennsylvania, and Minnesota. New Mexico is the leader in production per cow and is a top five cheese producing state.

B. Beef is the meat produced from cattle. Beef is the most widely eaten meat in the United States. The major beef producing states are Texas, Nebraska, Kansas, Oklahoma, and Missouri.

– C. Poultry are fowl that are raised on farms and used for food. There are two segments of the poultry industry, meat and eggs. Meat is produced primarily from chickens, turkeys, and ducks. Eggs are produced from chickens. More than 31 billion pounds of meat and 93 billion eggs are produced annually. The top five egg producing states Iowa, Ohio, Pennsylvania, Indiana and California. The top five broiler producing states area; Georgia, Arkansas, Alabama, North Carolina and Mississippi.

– D. The swine industry produces an average of 23 billion pounds of pork products each year. The top five hog producing states are Iowa, Illinois, North Carolina, Minnesota, and Nebraska.

– E. The U.S. sheep production industry is made up of 75,000 producers. The top five sheep producing states are Colorado, Texas, California, Wyoming, and South Dakota. Lamb consumption averages less than one pound in the US.

Review/Summary

1. What are the roles of consumers?

2. What is the scope of food animal production in the United States?

The End!