android aalto -- mobile ux
DESCRIPTION
Mobile UX presentation by Elias Pietilä (from Qvik) at Android Aalto.TRANSCRIPT
Mobile UX on AndroidDawn of Human Augmentation
Elias Pietilä 2. lokakuuta 11
Mobile UX on AndroidDawn of Human Augmentation
Elias Pietilä 2. lokakuuta 11
Mobile UX on AndroidDawn of Human Augmentation
Elias Pietilä 2. lokakuuta 11
Mobile UX on AndroidDawn of Human Augmentation
Elias Pietilä
• Who I am• Definitions• UI + GFX on Android• Polish the turd• Gimmicks• Balance• Cheat
2. lokakuuta 11
Mobile UX on AndroidDawn of Human Augmentation
Elias Pietilä
• Developer and designer• Wooden Labyrinth 3D and Pajatzo• 10 000 000 downloads• Qvik Co-Founder• Apple Design Award winner
• Who I am• Definitions• UI + GFX on Android• Polish the turd• Gimmicks• Balance• Cheat
• Developer and designer• Wooden Labyrinth 3D and Pajatzo• 10 000 000 downloads• Apple Design Award winner• Qvik Co-Founder
2. lokakuuta 11
Mobile UX on AndroidDawn of Human Augmentation
Elias Pietilä
• Developer and designer• Wooden Labyrinth 3D and Pajatzo• 10 000 000 downloads• Apple Design Award winner• Qvik Co-Founder
Who I am• Who I am• Definitions• UI + GFX on Android• Polish the turd• Gimmicks• Balance• Cheat
2. lokakuuta 11
Mobile experiences• 10s of millions of downloads on multiple platforms• Apple Design Award winning app skills• 20 people, owned by management• Dozens of mobile projects (iPhone, Android, WP7, web)
• Emphasis on user experience
Leading
What is UX
2. lokakuuta 11
What is UXDefinitions
UI Design
GFX design
User Experienceis what makes us Androids
Tech
2. lokakuuta 11
What is UXDefinitions
UI Design
GFX design
User Experienceis what makes us Androids
Tech
2. lokakuuta 11
UI + GFX on AndroidsGood Story Telling
Know your audienceDo magic rather than everyone
Default feel > default lookIf it’s worth doing, do it right
• • • •
UI
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on AndroidsUI + GFX on Androids NO EXCUSES
Nothing is ”pretty good for mobile”Good news - you can do it!
Your best advertisement...and investment
• • • •
Good Story Telling
2. lokakuuta 11
UI + GFX on Androids NO EXCUSES
Nothing is ”pretty good for mobile”Good news - you can do it!
Your best advertisement...and investment
• • • •
Mixed messages
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Mixed messagesPolishing the Turd
2. lokakuuta 11
Mixed messagesPolishing the Turd
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Polishing the TurdMixed messages
Pros• Super Power • Graphics
Bullcrap• UI Design
User Experience• 4.5 stars
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Polishing the TurdMixed messages Gimmicks
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Gimmicks workSmall things make a big difference
Favor instant gratification
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• Learnability• Satisfaction
• Efficiency• Memorability• Errors
Balance is twistedFavor instant grat
ification
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Learnability
Balance is twistedFavor instant grat
ification
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Balance is twistedFavor instant grat
ification
On many levels
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Cheating is goodOn many levelsFavor instant grat
ification
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Cheating is goodOn many levels
• Phones are still slow • Some stuff is impossible• Some stuff just sucks
2. lokakuuta 11
Mobile UX on AndroidDawn of Human Augmentation
Elias Pietilä[email protected]
• Give people super powers• Instant gratification• Graphics matter• Gimmicks work• Cheat
• Give people super powers• Instant gratification• Graphics matter• Gimmicks work• Cheat
2. lokakuuta 11
Mobile UX on AndroidDawn of Human Augmentation
Elias Pietilä[email protected]
• Give people super powers• Instant gratification• Graphics matter• Gimmicks work• Cheat
• Give people super powers• Instant gratification• Graphics matter• Gimmicks work• Cheat
2. lokakuuta 11