T R A C I E A . A N D R E W S

12415 Walthampton San Antonio, Texas 78216

210.260.4107 | AndrewsTracieA@gmail.com

C A R E E R S T A T E M E N T

Organized and results-driven professional with 20+ years of experience in Fund Development, Donor Cultivation, Social Media,

Public Relations, and Marketing. Excellent communication, negotiation, and research skills, with an enthusiasm and affinity for

public speaking, strategic planning, and familiarity with nonprofit organization issues. Proficient in setting and achieving goals

and objectives. Easily transitions from team player to independent employee.

S K I L L S a n d A B I L I T I E S

Microsoft Office and Adobe Creative Suites | Proficient in Mac and PC

Raisers Edge, eTapestry, and Results Plus database programs

Word Press and MS FrontPage

Proficient in Social Media channels, analytics, and strategies

Constant Contact | Survey Monkey | Net Community

Exhibited creativity through various mediums including multi-media presentations and short stories. Please visit my LinkedIn or

website for examples.

E D U C A T I O N

University of Texas at San Antonio

Bachelor of Arts–Communication/Public Relations Concentration

Awarded the 2007 Ajay Castro Scholarship for Re-entering Women | Student Honor Roll Spring 2008

Completed degree in less than four years, qualifying for Texas Tuition Reimbursement

D E V E L O P M E N T A N D C O M M U N I C A T I O N S

Down Syndrome Association of South Texas

Communications/Development Specialist November 2015 to September 2016

Directed all fundraising initiatives including annual fund, major gifts, fundraising events, corporate sponsorships, and foundation

grants. Responsible for the financial condition of the organization along with business development.

Developed and managed donation tracking and reporting spreadsheets.

Developed and designed a strategic plan to raise funds for organization in a cost-effective and time-efficient manner.

Achieved 125% of goal for annual fund which supported all programs.

Ran successful special events that helped generate major funds for programs.

Wrote and implemented grant plan, created systems, and managed calendar.

Doubled foundation support and increased cumulative funds raised by nearly 25% first six months of 2016.

Created proven method for higher open rates of Year-End Appeals and other mail pieces.

Supervised all public relations efforts.

Created and implemented comprehensive plan for development and marketing activities including newsletter,

photojournalist, and social media/communication calendar.

Big Brothers Big Sisters of South Texas

Director of Engagement (promoted after 6 months) April 2014 to November 2015

Oversaw all fundraising events and donor cultivation, including researching foundations and corporations, developing strong

donor relations for both annual and new fundraising strategies, and implementing plan for lapsed donors,.

Built groundwork for a 5 Million Dollar capital campaign in two months for new building prior to promotion.

Improved donor cultivation through prospect research methods and tracking.

Reduced 265 lapsed donors to less than 100 in six months, re-starting recurring pledges from annual fund.

Supervised all public relations efforts.

Created and implemented comprehensive plan for development and marketing activities including photojournalist and

social media/communication calendar.

TRACIE A. ANDREWS Page 2

La Villita Historic Arts Village – City of San Antonio Department for Culture & Creative Development

Administrative Assistant/Events Coordinator March 2013 to March 2014

Work closely with targeted publics to build an awareness of La Villita Historic Arts Village.

Implemented first on-site tours that introduced five home-school groups per week over summer months.

Administered 15 major events during my year-long contract, including creating three new events over summer months.

Improved communication efforts with 25 on-site tenants using newsletters, E-blasts, and “listening meetings.”

Directed all efforts for branding including social media.

Managed and coordinated volunteers.

Central Catholic High School

Advancement Associate for Communication (promoted after 3 months) May 2010 to September 2012

Oversaw communication and marketing efforts including annual fund, major gifts, fundraising events, and corporate

sponsorships Redesigned communication activity to match a leaner staff with goal of raising $1 million annually.

Built groundwork for a 5 Million Dollar capital campaign in three months for major school improvements.

Designed and managed a new comprehensive stewardship plan for donors.

Developed, coordinated, and produced communication including newsletters, E-blasts, annual fund, direct mailings,

and annual report to over 10,000 constituents.

Directed all efforts for branding including social media and website.

Supervised all public relations efforts.

Managed and coordinated volunteers.

Freight Mate the Benson BoxTM

Company

Manager, Accounts and Graphic Design November 2006 to May 2010

Part-time staff while attending college full-time. Left to pursue career commensurate with degree.

SAMMinistries

Development Associate (promoted after 6 months) March 2002 to April 2004

Served as Interim Executive Director prior to re-entering college in pursuit of Bachelors degree. Oversaw marketing and donor

cultivation. Exhibited organizational leadership as Team Leader for United Way Campaign and American Heart Walk. Supervised

volunteers

C I V I C A N D P R O F E S S I O N A L A F F I L I A T I O N S

Association of Fundraising Professionals – October 2015 to Present

Association of Women in Communications Board member / Scholarship & Student Affairs Chairperson – May 2016 to Present

Alpha Home, Inc. Board Member – December 2001 to December 2007

Public Relations Student Society of America – February 2007 to December 2007

Association of Professional Researchers for Advancement – January 2003

San Antonio Area Homeless Action Coalition Volunteer – 2001

Elf Louise Christmas Project Volunteer – December 1995 to Present