Amulya Leasing & Finance Ltd

Company Profile

Introduction Amulya Leasing & Finance Limited (ALFL) is a listed company on Bombay

Stock Exchange (BSE) with current market capitalization of around Rs 62 Crores.

In the year 2011, ALFL was taken over by Gupta family thereby making this company part of their “SUDESH GROUP”

With the vision of venturing into Micro Finance business, the company explored various possibilities but could not crytallize the vision.

For the Interest and commitment towards Investors, the Promoters decided to introduce M/s Apollo Pipes limited -another Sudesh Group Company which is the only PVC pipe manufacturer in Northern Region with widest range of plastic pipes – cPVC, uPVC and HDPE pipes and fittings in ALFL.

Consequently, in 2014, ALFL acquired 50.96% stake in Apollo Pipes limited(APL) and became its Holding Company.

More about Apollo Pipes Limited

Introduction APL, part of Sudesh Group of Industries, was set up in 2000 by

setting up of manufacturing plant at Sikandarabad, U.P. Advanced manufacturing facility set up in Dadri APL is in the business of manufacturing and marketing of Plastic

Pipes and fittings and leading manufacturer with highest capacity at single location in Northern Region.

APL is diversified and focused into value added products viz., cPVC, Column, Ribbed screen, ring fitted and Plumbing pipes and fittings.

All products manufacturing under one roof for better operating efficiency

Unit Location State ProductsInstalled

Capacity (MTA)

Apollo Pipes Limited

Dadri UPuPVC and cPVC

Pipes & Fittings, HDPE & PP Pipes

43000

APL – 5 Yrs. Journey

Consistent Sales Growth

Mile Stones: Started manufacturing

activity in Feb 2000.Started: Column Pipes - FY 07-08. HDPE Pipes - FY 09-10. uPVC Plumbing Pipes &

Fittings - FY 12-13 cPVC Pipes & Fittings - FY

13-14.

Details UoMFY

10-11 11-12 12-13 13-14 14-15

Installed Capacity kTA 26.5 32.8 36.7 39.7 43.0

Polymer Consumption kTA 10.0 9.8 12.8 14.6 16.5

Sales Turnover Rs.Cr. 79.8 102.1 134.4 166.6 200.3

Cash Profit Rs.Cr. 11.1 7.4 7.5 8.5 17.9

PBT Rs.Cr. 9.7 5.5 5.2 5.7 16.6

10-11 11-12 12-13 13-14 14-150.0

5.0

10.0

15.0

20.0

25.0

30.0

35.0

40.0

45.0

50.0

0.0

50.0

100.0

150.0

200.0

250.0Installed Capacity kTA

Polymer Consumption kTA

Sales Turnover Rs.Cr.

Cash Profit Rs.Cr.

KT

A

Rs

Crs

.

Sudesh Group of Industries Sudesh Group of Industries - Conceived and promoted by founder

Chairman Late Shri Sudesh Kumar Gupta.

The group consists of

• Steel Division - First iconic company – APL Apollo Tubes Limited (earlier known as Bihar Tubes Ltd.) started in 1986 at Sikanderabad (UP).

• Plastic Division - Apollo Pipes Ltd. started in 2000 at Sikanderabad (UP) and expanded to add another manufacturing unit at Dadri (UP).

• Galvanised Sheets, Hollow Steel Sections Division - Apollo Metalex (P) Ltd. - Sikanderabd in 2006

• Galvanised & Black Steel Tubes & Hollow Steel Section Division - Taken over Shri Lakshmi Metal Udyog Ltd. – Bengaluru in 2007.

• HFIW Steel Pipes & Hollow Steel Sections Division - Lloyds Line Pipes Ltd. - Murbad, Mumbai taken over in 2009.

Product BasketuPVC Pipes

uPVC Column Pipes

uPVC Casing Pipes

uPVC Ribbed Screen Pipes

uPVC Ring fit Pipes

uPVC Plumbing Piping

System

uPVC Agri Fittings

SWR Piping System

cPVC Piping System

HDPE Piping system

Sprinkler Irrigation

System

PLB Ducts

Complete Range of Agri and Building & Construction Products

Pipes – Our Range Applications

Agriculture Segment

Irrigation

Casing pipes

Drip irrigation

Water Management Segment

Drinking water transportation

pipes

Construction Segment

Bore well pipes

Sanitation & Sewage pipes

Plumbing Pipes

Telecom Ducting Segment

cPVC Pipes and FittingsSalient Features:• Suitable for Hot (upto93deg C) and cold water

applications• No Scaling• Detain bacterial formation and growth• Life span for > 50years• High impact strength and durability• Excellent resistant to chemicals• Smooth inner surface thus energy efficient• Fire resistant and self extinguishing• Light in weight thus easy to transport and install• Brass fittings - compatible with GI installations alsoApplications:• Hot and cold potable water distribution in

residential, commercial & industrial installations• Conveying edible oils and chemicals & corrosive

fluids

Distribution Network – Company Owned

PUNE

HYDERABAD

JAIPUR

LUDHIANA

INDORE

HEAD OFFICEDELHI

BALLABHGARH

GHAZIABAD

KANPUR

DELHI

RUDRAPUR

BENGALURU

Strong distribution presence in

North India.

New warehouses started in

Rudrapur, Ludhiana, Hyderabad,

Pune and Bengaluru - Will reduce

inventory cost for Distributors &

Dealers.

Warehousing facility in

Hyderabad, Bengaluru and Pune

to help increased presence in

Western & Southern India.

Southern India warehouses will

reduce delivery period to dealers

and retailers to 2 days from 10-12

days.

Prompt Delivery, Prominent Presence

Industry PeersDetails

Finolex Industries Ltd.

Astral Poly Technik Ltd.

Apollo Pipes Ltd.

RatingRating CRISIL A+/A1 CRISIL A+/A1 CRISIL BBB/A3+

Date (05-07-2013) (01-02-2013) (24-06-2013)

Product  uPVC, cPVC Pipes & Fittings

CPVC, UPVC, Column pipes

uPVC, HDPE, CPVC Pipes and Fittings

Size (in inches)   20 mm to 400 mm 15 mm to 300 mm 20 mm to 450 mm

Raw Material  

EDC (Ethylene di chloride), Ethylene, VCM (Vinyl chloride monomer), Coal, PVC

Chemicals, adhesives and others

Resin, Chemicals

Net Sales (Million INR)

FY 15FY 14FY 13

24761.424530.321448.2

12526.410732.18210.3

179316901208

PAT (Million INR)

FY 15FY 14FY 13

477.71701.41361.4

688.4772.0595.2

141.235.935.5

Presence   Pan India Pan India North India

APL – Strengths & USP Only PVC pipe manufacturer in North India with widest

range of plastic pipes – cPVC, uPVC and HDPE. Diversified and focused into value added products viz.,

cPVC, Column, Ribbed screen, ring fitted and Plumbing pipes.

Well equipped with land bank for any future expansion Self sufficient on water supplies. Power Sufficiency - captive power backup for entire plant. 48 Hours delivery period. Market leader across products with strong brand pull in

North India. Pipe order book of approx. Rs 275 Crs – Expected to be

executed in FY2016

Key Focus Area New value added product with superior margins – cPVC

Pipes and Fittings launched in FY14 and is well accepted by the market.

Developing new markets on cash-n-carry model. Continue to run PVC pipes operations with cash-n-carry model.

Create and enhance Agri. & SWR fitting manufacturing facility.

Better leveraging of the ‘APL APOLLO’ brand and maintain margin profile.

APL - Growth PlanFittings Range / Capacity Enhancement – FY 14-15 and 15-16

Focus on Sales and Marketing for cPVC. Enhancement of cPVC & uPVC

Plumbing fittings.

Double the Mold library & Injection Molding Machines.

Agri. and SWR Fittings Range / Capacity Enhancement – FY 15-16

Mold library creation and to be enhanced to the tune of 150 nos.

Injection Molding Machines approx. 15 nos. in total.

Expansion / Up gradation of Existing Production Setup - FY 14-15 and FY

15-16

Capacity expansion and up-gradation of existing manufacturing capacity

for better operating efficiency to cater to enhanced pipe demand for

Water Distribution system

APL - Growth Plan Contd…Use of cPVC in Fire Sprinkler Systems

Marketing of cPVC piping system in fire hydrant systems for

replacement of MS pipes.

Market seeding - FY 15-16.

Technological Advancement

Tie Up for technology transfer and collaboration for Market seeding and

manufacturing of cost effective material (O-PVC) pipe – FY 15-16.

Geographical Expansion of Manufacturing Capacity for uPVC / cPVC Piping

System – FY 16-17

Market seeding in FY 14-15.

Finalization & work kick off in FY 15-16 to start up manufacturing in FY

16-17.

APL - Growth Plan Contd…

HDPE Pipes

Market seeding for higher dia. pipes in water and sewerage projects –

FY 14-15.

Capacity addition of higher dia. HDPE Pipes viz., 500mm, 630mm, 800,

1000mm sizes- FY 15-16.

OEM Supplies to FMCG Sector

Tie up with FMCG manufacturer/s for packaging containers for OEM

supplies - FY 16-17.

Esteemed Customers – Govt.PHED – Rajasthan

RUIDP

Minor Irrigation Department - UP

GWSSB - Gujrat

U.P. Jal Nigam

U.P. Agro Indl. Corp. Limited

- Lucknow

UP Irrigation Department

UPPCL – Lucknow

U.P. Avas Vikas Parishad

Uttranchal Pey Jal Nigam

Maharashtra Jeevan Pradikaran

Director Horticulture - Lucknow

Punjab State Water Supply & Sewerage Board

Agriculture & Horticulture Department – Panchkula,

Haryana

Agriculture & Horticulture Department – Patna, Bihar

Agriculture & Horticulture Department – Bhopal,

Madhya Pradesh

Esteemed Customers – Private Institution

Larsen & Toubro

Pratibha Industries Limited

IVRCL

Megha Engineering & Infrastructures

Limited

South West Mining Limited

Navayuga Engineering

Company Ltd

ERA Constructions

Reliance Industries Limited

IFFCO

Jaypee Infra Structures Limited

Nagarjuna Constructions

Ramky Constructions

Vichitra Constructions

Omaxe

Asian Tech

And List Goes On…

Transactions in this sector There has been significant interest among Foreign

MNC’s to acquire Indian companies in this sector. Most of the transactions in this sector have been done at north of 2 X Sales multiple. Belgian company Aliaxis Group invested USD 150 million in

Ashirvad Pipes for a 51% stake valuing the company at 3 X Sales multiple.

PE fund Westbridge capital invested $10 million in Astral pipes valuing company at 2 X Sales multiple

A Chinese MNC had given valuation of Rs 250 Crore for complete buy out of APL in 2012 valuing the company around 4 X Sales multiple

Thank You

Amulya Leasing & Finance Limited

Contact us:

Mr. Ajay Kumar Jain08130007661akjain@apollopipes.comWebsite:amulyaleasing.com37, Hargobind Enclave,Vikas MargNew Delhi -110 092