wearable technology | kiqplan from fitbug

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Introducing

12 week coaching programs that

help people look and feel their best

with Kiqplan you can

Paul Landau

@fitbugpaul

• Established 2005 - First to launch a digital health solution

• Global B2B2C partnerships

• A proven behavioural change program, developed to motivate

and engage

• Advanced platform offering a rich user experience

• Device + Advice

6

Pre-contemplation

Contemplation

Preparation

Action

Maintenance

Stages of Change

IS IT ALL ABOUT THE DEVICE???

Device & Advice

Device Led

Service Led

AthleteCoach Potato

Device providers

21

Introducing

Kiqplan

The last few years has seen a huge surge in awareness

for “wearable tech”.

Kiqplan takes digital health to the next chapter.

Kiqplan applies wearable tech to health & fitness goals,

making it relevant to ‘real people’

A service proposition that links “wearables” to

“outcomes” – it’s not just about the device

Overcomes the “so what?” moment for wearable

consumers and maintains engagement

Goal is to bring more people into the category and

actively help them to achieve a goal

12 week coaching programs that

help people look and feel their best

in just

12weeks

22

Library of 12 week plans, all focused on a specific goalPlans, priced at $19.99 will be available in store, online and in-app

Devices

Sensor, smartphone, smart watch integrations to expand - these are for illustration purposes

Kiqplan ecosystemAll you need to use a Kiqplan is a tracking device or smart-phone to track your

activity

Mobile platforms

App partnerships

The changing role of digital health Kiqplan – your trainer, nutritionist and lifestyle guru all

rolled into one

• Daily personal activity targets

• Activity logging & tracking

• Weekly workout with video instruction

• Rewards and badges

• Daily personal nutrition targets

• Nutrition logging & tracking

• Goal oriented recipes

• Rewards and badges

• Webinars

• Social feeds

• Tip of the day

• in-app messaging and push notifications

• Goal setting

• Measurement tracking

• Lifestyle tracking (e.g. sleep, mood)

• Goal oriented articles and tips

• Rewards and badges

• Schedule, reminders & nudges

• Settings

• Store

Plan specific mobile

experiences

Each Kiqplan has it’s own unique mobile

experience that is entirely focused on

helping Kiq’ers achieve their particular goal

28

Kiqplan Dashboard

Each Kiqplan uses unique

algorithms to set each Kiq’er

personalized weekly activity and

nutrition targets

Data changes grey, to amber, to green to highlight progress

Daily step targets to hit

nutrition targets

Sleep targets

30

Swipe left for workouts

Walking more, and increasing

activity levels has numerous health

benefits, but with Kiqplan, Kiq’ers

also get a weekly workout.

Swipe right to access a resistance

workout that will help you to tone up, burn calories and lose fat.

Workouts by plan

Exercise are

explained to

ensure correct technique

Then you follow

your coach through

your warm-up,

workout and cool down.

32

Swipe left for workouts

Having your efforts recognised

increases motivation and

engagement

Swipe left to see the badges you’ve earned and progress towards them

Each day starts grey and progresses to amber and green as Kiq’ers

progress towards their personal goal

Swipe left for workouts

The activity log allows

you to see all your data

uploads or other activities logged

Tap the + to add

additional items

Food logging

Watching those calories, is key but

with Kiqplan, you also get to learn

about the right nutrition for the goal

you’re after.

Food log, content and recipes

Food logging

Swipe right to access weekly

healthy eating topics and a

related recipe to ensure you

eat right and deliciously – no

starvation here!

Food logging

Tap the circle to view your food intake and log from

around 400k global food items

Tap the + to

log food

Food logging

Goals

Coaching communications

Your Kiqplan coach will be with 24/7, giving

you feedback, advice, motivation and the

odd nudge when you need to stick to your

regime and stay on track

Your weekly progress report will make sure you can see your progress

in black and white and understand your targets for the coming week

Coaching communications

Coaching webinars

With Kiqplan webinars you’ll even be

able to join other Kiq’ers and take

part in regular sessions with our

experts to learn more about plan

based and topics and ask questions

that are top of mind

Kiqplan will allow you swap stories, compete and share tips with

fellow Kiq’ers

54

Big Kiqplan facts!

• 750 man-hours of workshops

• Over 100,000 lines of code

• 350 exercises filmed

• 17,500 man hours of programming

• 12 expert contributors

• 400,000 food items

Putting Kiqplan together has been no

mean feat!

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