aiesec vietnam - youth speak 2014 launch event

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LAUNCH EVENT REPORT

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AIESEC Vietnam - Youth Speak 2014 Launch Event

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Page 1: AIESEC Vietnam - Youth Speak 2014 Launch Event

LAUNCH EVENT REPORT�

Page 2: AIESEC Vietnam - Youth Speak 2014 Launch Event

Vietnam   Youth   Speak   Research   was  officially   launched   on   29th   April   2014  with   the   engagement   of   supporAng  partners,   media   partners,   youth  leaders   from   various   clubs   and  organizaAons   in   the   city   as   well   as  students   from   10   different   academic  background.      

EVENT RECAP �From  AIESEC,   Vice   President   of  MarkeAng   –  Ms.  Tram   Tran   –   who   is   mainly   responsible   for   the  research   introduced   the   objecAves   of   Vietnam  Youth   Speak   2014   at   the   very   beginning   of   the  event.   The   1st   objecAve   was   to   understand   the  current  youth  of  Vietnam  and  how  can  we  create  the   best   environment   for   them   to   develop   and  contribute.   The   2nd   objecAve   was   to   see   the  impact   and   influence   of   technology   towards   the  way   youth   communicate   and   interact   with   each  other.   AIESEC   in   Vietnam   also   expected   the  students   to   support   the   research   as   the   output  will  be  working  to  their  advantages.  

MEDIA  

YOUTH  CLUBS  

Margroup  (UEH),  Business  Club  (RMIT),  AcAon  Club  (FTU),  EEEC  (USSH),  Kaslite  (HSU),  Enactus,  BKDEC  (UT),  Social  Club  (FTU)  

Page 3: AIESEC Vietnam - Youth Speak 2014 Launch Event

With   many   years   of   experience  working   in   Human   Resources  industry,   Ms.   Mai   Phuong   –  Unilever   HR   Business   Partners  elaborated  more  on  what  are  the  key   characterisAcs   of   current  generaAon   of   youth   and   how  important   it   is   for   business   to  bridge   the   generaAon   gap  between  gen  X  and  gen  Y.  

EVENT RECAP �

UNILEVER  SPEECH  

Nielsen   Vietnam   played   a   very  important   role   in  Vietnam  Youth  Speak   2014   i n   t e rms   o f  conducAng   qualitaAve   research  and   consu lAng   on   survey  methodology.   In   the   event,   Mr.  Vaughan   Ryan   (Manag ing  Director)   together   with   Ms.  Hoang   Thach   Thao   (Associates  Director   of   MarkeAng   and  CommunicaAons)  stressed  on  the  importance   of   using   data   to  predict   and   prepare   for   the  future.  

NIELSEN  SPEECH  

Go   further   into   the   future,   Ms.   Nicola  Connolly   –   General   Director   of   Adecco  Vietnam,   Chairwoman   of   EuroCham  presented   the  output  of   research  about  generaAon   Z   in   Asia.   One   of   the   key  findings   is   that   Vietnamese   youth   feel  very   confident   to   find   a   preferred   job  compared  to  other  countries,   in  spite  of  the   fact   that   unemployment   is   a  significant  issue  in  Vietnam.  

ADECCO  SPEECH