Ashley M. Guerieri 443-694-8440 ▪ ashley.guerieri@gmail.com

EDUCATION Master of Science Exercise & Sport Science, December 2009 Concentration: Physical Activity Promotion East Carolina University, Greenville, NC Thesis: “Physical Activity, Academic Performance, and Physical Self-Description in High School Females” GPA: 3.9 Bachelor of Science Health Fitness Specialist, July 2006 East Carolina University, Greenville, NC CERTIFICATIONS ACSM Certified Personal Trainer ACSM Certified Exercise Physiologist AWARDS Richmond Ad Club Cannonball, Digital Advertising, 2014 HDL Inc. Triple Threat, top department performer, multiple quarters 2013-2015

PROFESSIONAL EXPERIENCE Creo Wellness, LLC., Richmond, VA Client Engagement Specialist, January 2016 – Present

• Instrumental in creating the “brain” behind the Creo product, including how Creo translates lab and survey data into risk profiles and how we use health data to run a recommendation engine.

• Represent Creo at various conferences and exhibits in effort to cultivate new client prospects and present company initiative.

• Successful in developing valuable sales leads.

• Establish relationships with new clients during the onboarding process, serving a client lead.

• Develop health related programs for employer and health system clients specific to client needs.

• Create engagement/educational tools for Creo app/platform including articles, webinars, podcasts, videos.

• Develop health coaching program for clients on corporate and healthcare system level.

• Assess health risks by interpreting laboratory results and how it can help him/her to achieve optimum health.

Health Diagnostic Laboratory, Inc., Richmond, VA Clinical Health Consultant II, June 2013- April 2015

• Counseled 50-60 patients on a weekly basis through motivational interviewing and identified stage of change. Educated patients on health related topics; in-person and telephonic.

• Regular communications with physicians in regards to patient needs, goals, and health outcomes. • Assisted with multiple events for high profile clients; Inova Health System, Markel Corporation, Commonwealth of

Virginia Department of Health, Washington Redskins, Bon Secours, Richmond City Firefighters, Federal Reserve Bank of Richmond, and more.

• Top performer for multiple quarters for retention, engagement, class attendance.

Social Media Co-Chair, June 2013- April 2015 • Launched and managed Tumblr blog targeted audience of health consumers to educate, motivate and engage. Over

500 publications in two years. • Responsible for social media outlets for the company, including Tumblr, Instagram, Facebook, and Twitter. • Published over 30 blogs and featured as a guest blogger for Women of Washington Redskins.

• Presented and moderated national webinars open to physicians, patients, employees, and public. • Led department trainings for > 70 colleagues and managers including company computer systems, Go To Webinar,

Campaign Monitor, exercise software.

Zacharias Ganey Health Institute, Richmond, VA Director of Exercise Science Department, January 2012-June 2013

• Director of clinical laboratory and managed staff of 10. • Trained 30 staff members on standard operating procedures on a quarterly basis. • Developed individual programs for 100+ class members monthly, containing personalized information for 10 week

educational program.

East Carolina University, Greenville, NC

Interim Director, Lifetime Physical Activity Fitness Program, August - December 2011

• Managed 20 graduate teaching assistants. Supervised over 70 foundation exercise classes. • Developed Instructor Manual, syllabus, schedule and curriculum/lectures for university. • Conducted semester orientation and monthly professional trainings for graduate student professional development.

Medi Weight-loss Clinics, Glen Allen, VA Physical Activity Specialist/Counselor, July 2010 - August 2011

• Counseled and educated patients on physical activity recommendations through motivational interviewing. • Provided individual exercise recommendations and modified daily activities to increase activity.

East Carolina University, Greenville, NC Graduate Research Assistant, August 2007-August 2009

• Led graduate research assistant selected to work on collaborative research with Cooper Institute, North Carolina State University, and University of Strathclyde (United Kingdom).

• Managed 12-week program for staff of public schools; launched first wellness challenge at Pitt County Community College.

• Instructed undergraduate and new graduate assistants.

INVOLVEMENT Beyond Boundaries RVA Helping Young Professionals Engage (HYPE), Greater Richmond Chamber Special Olympics Virginia Ronald McDonald House Richmond East Carolina University, Dean’s Advisory Council East Carolina University, Club Field Hockey Faculty Advisor, 2011-2012 East Carolina University, Club Field Hockey President, 2003-2005