AGRI - BUSINESS AND

INFORMATION TECHNOLOGY

Presented byDevi T

Sudip Khasnabis

OBJECTIVE

Identifying the issues and challenges faced by Agri-business

Indentifying the emerging areas Identifying solutions for issues based using

Information Technology

INTRODUCTION

Second largest country in farm output

Contributing 17% to the total Indian GDP.

52% of the total Indian population depends on Agriculture

Largest producer of milk, coconuts, cashew nuts, ginger, tea, turmeric and black pepper.

Second largest producer of wheat, sugar, rice and groundnuts

AGRI-BUSINESS

Various businesses involved in food production, including farming and contract farming, seed supply, agrichemicals, farm machinery, wholesale and distribution, processing, marketing and retail sales.

NEED FOR AGRI-BUSINESS

Continuous expanding market size. Private Trade. Increase demand of value added service &

lack of rural infrastructure. Poorly developed marketing infrastructure

and inefficient system of marketing activities. Inadequate, ill equipped, and mismanaged

market yards. Direct marketing by ‘farmers to consumers’

remains negligible.

EMERGING AREAS Production

High yielding seeds, high-quality planting material (tissue culture), nurseries, organic farming, floriculture.

ProcessingFruits and Vegetables, maize, millets, sugarcane,

herbal & medicinal plants and live stock products and wastes Infrastructure

Cool chain infrastructure, storage and warehousing, special transport services, packaging, agri-clinics and service centers.

Trade and OthersProcurement, Retailing, Supply chain management

and capacity building

RECENT INITIATIVES

Facilitating private markets, direct procurement from farmers and contract farming

Monetary concessions Agri Export Zones (AEZs) Foreign Direct Investment (FDI) Growth in Organized Retailing

CHALLENGES

Low productivity Lack of Infrastructure Lack of Technology Increased Customer awareness and

Expectations Supply Chain Management Increased Regulations in food safety,

environmental production and etc… Food crisis Increased Competition (locally and Globally)

SUGGESTIONS

Bio Informatics - to create genome annotation software

Geographical Information System (GIS) - to map the environment with crop

Satellite based Remote sensing – to show the status of crops

RFID – to find put the moisture level and contaminations of the soil and also in Food safety

Micro-controller enable motor – to automate the Irrigation

CTND…

Cyber Farm website Rural banks can provide necessary

information regarding agribusiness to the local community

Mobile phones with embedded java speech API to provide information in regional languages

CONCLUTION

India is a country known for Software development and services related to Technology..

Third Green Revolution could be a technology based..

THANK YOU…