advertising pricelist - poslovni.hr

2009

PRICE LIST

Poslovni.hr is the most visited Croatian business and financial portal (source: gemius Audience). Poslovni.hr offers an objective insight

into current events connected to the economy and finance. The portal originated from the first Croatian daily business newspaper-

“Poslovni dnevnik” - and since the beginning of 2008 it has been part of the media group Styria Media International AG.

Poslovni.hr offers, in one place, all the information that a businessman or individual interested in the world of finance needs:

The latest news and analyses from the country, region and the world on a daily basis.

Forum.poslovni.hr- the biggest Croatian business and financial Internet community gathered around the forum and additional

communication tools (private messages, friends' lists)

Burze.poslovni.hr- an overview of the live trading from the regional stock markets. The overview of the trading includes the Zagreb,

Ljubljana, Banja Luka, Sarajevo, Belgrade, Montenegro, NEX and Macedonian market.

Detailed information on listed companies on the regional markets, including the ownership structure, financial data and indicators, charts

with technical analysis, related news, as well as our forum users' comments about particular companies.

Shop.poslovni.hr- the business bookshop has the biggest offer of business and professional literature in one place. It delivers books from

the field of economy, business, law, construction, art, medicine, information, etc.

novacPlus- Personal finance pages. This part of the portal is dedicated to all aspects of personal finance including advice and reviews of

different financial products and services.

300x250 300x600

728x90

1000x100

Floating

Front page Internet news Business bookshop Listed companies information Forum Dictionary Investment funds

300x250

13 € CPM

300x600 23 € CPM

728x90

13 € CPM

1000x100 13 € CPM

400x400

55 € CPM

Live Stock Exchange information

300x250

945 € week - fixed

300x600 1.356 € week - fixed

728x90

1.220 € week - fixed

1000x100 1.220 € week - fixed

400x400

55 € CPM

300x100 fixed*

Front page

Live Stock exchange

information

Forum

Investment funds

Other categories

Internet news, business bookshop, listed companies information,

dictionary

1 week

685 €

342 €

342 €

342 €

342 € (by category)

4 weeks

1.644 €

822 €

822 €

822 €

822 €

*There are three places in the same position for the banner 300*100. The advertiser that first books the advertisement gets the upper position, and the first next one gets the position under. After the expiry of the upper advertiser's advertisement , the other ads move upward.

Exclusive sponsorship of the newsletter (the newsletter is sent 5 days per week, from Monday to Friday)

1 week - 670 €

4 weeks - 1.770 €

24 weeks - 10.670 €

52 weeks - 18.616 €

Bonus on quantity

- for campaigns over 2.740 € we give a 15% bonus on the total value of the campaign



Note to agencies: the quantity bonus can be charged only for one client's campaign

Basic conditions

- CPT- cost per thousand

- The minimal offer per campaign is 100,000 impressions for the position with impressions, one week for the fixed positions and

1.375 € for floating banners

- The maximum allowed quantity to show the banner 300x600 is 300,000 impressions per week, so please book the space earlier so

that you can ensure the availability of the position you are looking for.

- We allow a 10% discount on the advanced payments

- The banners in the category ‘Live Stock Exchange information’ are sold at a fixed price

- All the prices in the price list are shown without VAT

- We enable our advertisers (clients) to have a detailed insight into the number of impressions' statistics and the advertisement

efficiency by using the most modern technology of the company Real Media 24/7

Special possibilities

- exclusive front page positioning is paid + 30%

- Regional, time or technological targeting is paid +15% per one criterion

- Roll-down banner (728x90/728x270 or 1000x100/1000x270) is paid +45%

The sales action for new clients- +50% bonus

We offer a +50% bonus for the first 100,000 impressions or the first week of advertising to those clients advertising for the first time in the

portal. The new client to book the first 100, 000 impressions in the portal gets extra 50,000 impressions for free, and the one to book a

fixed position for a week gets 4 days for free.

Technical instructions

In order for the banner to be released through our adserver, the script should be adapted as follows:

on (release) Banner size

{

getURL(_root.clickTAG, “_blank”);

}

Note: Pay attention to capital and small letters because the clickTAG script is sensitive to this detail

General specifications

- The delivery deadline for banners is 3 workdays before the beginning of the campaign so that possible technical defects could be

detected and removed

- The e-mail should contain the URL address on which every clickTAG leads to

- The sound inside the flash banner can be started only by the user’s intervention (e.g. a click on the banner), not individually. The

portal www.poslovni.hr retains the right to approve the flash banner

- The Floating banner can last as much as 5 seconds and it has to contain a clearly visible close button

- For any further questions feel free to contact the portal’s sales representative

General instructions for making orders

- The enclosed instructions should contain the following information:

- Advertiser’s name

- The orderer’s /agency’s name and phone number

- The advertised product’s size and position

- The date of the action’s beginning and end

- URL the advertisement will lead to

FORMAT SIZE

GIF 18kb

HTML / DHTML 20kb

FLASH / SHOCKWAWE 35kb

Format Size

Poslovni dnevnik digital d.o.o.

Baruna Trenka 11

10000 Zagreb, Croatia

Phone: +385(0)15545860

Fax: +385(0)1 54 98 981

[email protected]

Transfer account: 2360000-1101407235

IBAN HR3823600001101407235

SWIFT ZABAHR2X

Identification number: 3616177

advertising pricelist - poslovni.hr

Documents