adv 492 pp presentation

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Advertising With New Media Khadijah Daniels New Media Drivers License

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Advertising With New Media

Khadijah DanielsNew Media Drivers License

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Infancy Stage

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Simple

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Pay-Per-Click

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Targeting

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“This isn’t the same old marketing and PR you've tried before:You don’t obsess about being “on message.”You don’t break the bank with expensive advertising. You don’t beg mainstream media to write about you. Instead, you tell your story directly to an interested market!”

-David Meerman Scott

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Online Public Relations…

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Blogging For Business…

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2009: 1.5 billion internet users worldwide

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License Please?