WELCOME

Lets Reach For The Sun

INTRODUCTIONType Diversified company / Listed Companies. Headquarters Mumbai,IndiaKey people Kumar Mangalam Birla (Chairman) Industry Metals,Carbon and several others. Products Aluminum, Copper, Cement, Fertilizer, Textile, Fiber, etc. Revenue ▲ $35 billion Employees 133,000+ Aditya Birla Group is in the league of Fortune 500belonging to 33 different nationalities

HISTORY1857 -The foundation of the Birla Group of Companies is laid by Seth Shiv Narayan Birla – cotton trading operations commence at Pilani, Rajasthan.

1919-Ghanshyamdas Birla, grandson of Shiv Narayan Birla, sets up the first Birla jute mill, marking his entry into the manufacturing sector.

1965-Mr. Aditya Birla, grandson of the legendary Ghanshyamdas Birla, starts the Eastern Spinning Mills & Industries.

missionTo deliver superior value to our customers, shareholders, employees and society at large

VISION

To be a premium global conglomerate with a clear focus on each business

•CORPORATE & BUSINESS DEVELOPMENT•CORPORATE COMMUNICATIONS•CORPORATE TECHNOLOGY STRATEGY&SERVICES

•ADITYA BIRLA SCHOOLS•ADITYA BIRLA INSTITUTIONS•ADITYA BIRA MEMORIAL HOSPITALS•ADITYA BIRLA WORLD ACADEMY

STRATEGIES

CSR

cOMPANIES

CEO: Mr. Suryakant Mishra

TurnOver: $ 15.85 billion

BRANDS

Place: Kolkata

AluminuimCopper

Mines

CEO: Mr. Ashok Malu

TurnOver: Rs 202 billion

Place: Madhyapradesh,Maharashtra

BRANdS

cOMPANIES

cOMPANIESCEO: Mr. Ajay Srinivasan

TurnOver: $ 4 billion

Place: Gujarat,Maharashtra

FinancialServices

Garments,Textiles &Cellular ltd

Fertilisers

B P O

BRANDS

Retail

Type of company: joint venture with sunlife financial.

2.4 million customers.

Distribution reach over 500cities.

600plus branches.

239 partnerships with corporate agents&banks.

The AUM is around $4.4billions

OFFERS NEW

STRENGTHS: Strong brand recognitions

Internet sales

Growing international presence

Strong financial returns

Effective Leadership

Product innovation capabilities

Technological excellence.

WEAKNESSES:• Complexity of operation

• Lengthy processing chain

OPPORTUNITIES:• Growth of core sector industries

• Growing e-commerce’s business.

• Increasing urbanization

THREATS:• The impact of foreign currency fluctuation and interest rates.

• Loss of sales to substitutes

SWOT ANALYSIS

MAJOR COMPETITORSRELIANCE INDUSTRY

TATA

HINDUJA GROUP

GODREJ

SECTORWISE COMPETITORS

Textiles Copper Aluminum Cement Telecommunication

Reliance Vedant group Ambuja Bharti airtel

Reymond Essar Unitech Reliance

Mayur Sail Vodafone

Tata BSNL

ACHIVEMENTS•No.1 in viscose staple fiber

•Among the world's top 15 BPO companies and among India's top four

•Among the top five mobile telephony companies

•A leading player in life insurance and asset management

•Among the top three supermarket chains in the retail business

•Hindalco-Novelis is the largest aluminium rolling company. It is one of the three biggest producers of primary aluminium in Asia

AWARDS2002- The Economic Times' "Corporate Citizen" of the year award.

2003-Mr. Kumar Mangalam Birla, selected as Business India's Businessman of the Year

2004-Grasim, Nagda, received the FICCI Annual Award 2003-2004 in recognition of corporate initiaitve in rural development

2008- International Polio Eradication Champion Award presented by The President of India, Mrs. Pratibha Patil

2010-Rajiv Gandhi Environment Award and Golden Peacock Award

ANY QUERIES

Presented by kumaraswami 2 nd BBM