90 minutes linkedin workshop for business class professionals
DESCRIPTION
As an International Professional, you seem to start all over time and time again. Your network doesn't move overseas with you. Your outstanding reputation doesn't travel ahead of you. LinkedIn can help you address this. But there is so much more than a brilliant profile. That is one part,. But who do you write it for? And how? Once it is finished, how do you actively and strategically use LinkedIn? And the, how do you get people to actually take the time to get to know you and your skills? So many issues to address when you really want to use LinkedIn. In this brief 90 minutes workshop we address just a tip of the iceberg, but in a practical hands-on manner, so you can implement what you learn straight away.TRANSCRIPT
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Make LinkedIn Work for YouBusiness Class Professionals
May 2014 | Petra Fisher
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petrafisher.com | [email protected] | @petrafisher
Petra Fisher
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6 CAUSESThat I belief in and support with 1%
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LET ME ASK YOU...
Do you know how long people spend on your profile before they make the choice to read on or move on?
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petrafisher.com | [email protected] | @petrafisher
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petrafisher.com | [email protected] | @petrafisherSTAND OUT FROM THE CROWD
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LET YOUR READER KNOW:What you doWho you do it forWhat problem you solveThe value you addUse a full sentence, keywords or a combination.
PROFESSIONAL HEADLINE120 characters including space
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LET ME ASK YOU...
Did you just fill out your LinkedIn Profile like a resume and added the people from your Rolodex?
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"They think it’s a place they keep their CV online and maybe have some connections with people they know professionally.”
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THEY DON’T THINK OF IT AS A PLACE:To get business intelligenceTo research problemsTo establish an online presence where other
people in the network can find them
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petrafisher.com | [email protected] | @petrafisher
LET ME ASK YOU...
Are you aware of the biggest mistake people make on LinkedIn?
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When someone asks: “What do you do?” Do you answer them in 3rd person?
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PLEASE DON’T TALK ABOUT YOURSELF:In the third personIn general termsWithout personallityWithout showing what makes you different
LINKEDIN SUMMARY2000 characters including space
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LET ME ASK YOU...
Did you know managers, owners and entrepreneurs have no place on LinkedIn (and what to do if you happen to be one)?
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TRAINER
OWNER | MANAGER | TRAINEROf what? Be specific! Add detail.
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LIVE PROFILE REVIEW
Time to draw a name out of the ‘hat’ and give feedback as a group on some aspects we’ve discussed so far…
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petrafisher.com | [email protected] | @petrafisher
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I’m finished talking
Thank you so much for your attention
Good luck reaching your goals using
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