waysCloud Can Solve Your Business Problems

of Pacesetting adopters are using cloud to make data-driven, evidence-based decisions.

of them use cloud extensively with analytics to derive insights from big data.

7 WAYS CLOUD CAN SOLVE YOUR BUSINESS PROBLEM

54%65%

NO 1Challenge: Lack of data-led insights the business.

Outcome: Cloud facilitates faster, easier and more extensive cross-organisation data sharing which leads to better decisions.

** Source fig 2. Under Cloud Cover: How leaders are accelerating competitive differentiation

*Source: CDW, IBM Center for Applied Insights (from 5 Reasons Businesses Use the Cloud infographic)

collaborate across the organisation and ecosystem via cloud* 58%

NO 2Challenge: Limited collaboration inside the business due to teams operating in silos which restricts their ability to innovate and improve.

Outcome: Cloud creates a platform to share and access work on any device anywhere, anytime, which promotes closer cross-disciplinary collaboration.

7 WAYS CLOUD CAN SOLVE YOUR BUSINESS PROBLEM

$$

NO 3Challenge: Squeezed operations budgets combined with pressure to boost operational responsiveness and flexibility.

Outcome: Migrate business functions including messaging, data storage and office productivity suites to the cloud.

saw a reduction in IT costs saw an increase in efficiency from using cloud*

55%25%

*Source: CDW, IBM Center for Applied Insights (from 5 Reasons Businesses Use the Cloud infographic)7 WAYS CLOUD CAN SOLVE YOUR BUSINESS PROBLEM

Sources:*Source: CDW, IBM Center for Applied Insights (from 5 Reasons Businesses Use the Cloud infographic)

attributes the ability to innovate products and services rapidly due to cloud.*52%

NO 4Challenge: Keener competition driving the need to innovate and improve product and service offerings.

Outcome: Better access to information over cloud that results in richer, data-led customer insights via cloud platforms to drive innovation, faster prototyping and deployment of new products and services.

7 WAYS CLOUD CAN SOLVE YOUR BUSINESS PROBLEM *Source: CDW, IBM Center for Applied Insights (from 5 Reasons Businesses Use the Cloud infographic)

*Source: CDW, IBM Center for Applied Insights (from 5 Reasons Businesses Use the Cloud infographic)

saw improvement in employee mobility, 55% saw an increase in efficiency.*49%

NO 5Challenge: Workers’ productivity falls when on the road

Outcome: Working remotely is better and more reliable through cloud-based platforms.

7 WAYS CLOUD CAN SOLVE YOUR BUSINESS PROBLEM

24%

NO 6Challenge: Disruptive industry or sector-wide change threatening your existing business model.

Outcome: Cloud implementation can re-invent your relationships with customers by capitalising on data to derive new insights. Cloud enables businesses to be nimble and implement more operational changes faster.

*Source: CDW, IBM Center for Applied Insights (from 5 Reasons Businesses Use the Cloud infographic)

are able to offer additional products & services* by tapping cloud.

7 WAYS CLOUD CAN SOLVE YOUR BUSINESS PROBLEM

of CEOs, on average, expects social media to be a key channel for customer engagement.60%

NO 7Challenge: Your social-media initiatives are not tied to business outcomes.

Outcome: Real-time analysis of social media interactions via IBM Social Sentiment Analysis gives immediate, actionable customer and market insights. Large volumes of data can be stored and analysed when deployed in tandem with a scalable cloud infrastructure.

Sources:*Source: CDW, IBM Center for Applied Insights (from 5 Reasons Businesses Use the Cloud infographic)

7 WAYS CLOUD CAN SOLVE YOUR BUSINESS PROBLEM *Source: CDW, IBM Center for Applied Insights (from 5 Reasons Businesses Use the Cloud infographic)

ibm.com/cloud

This is cloud on a Smarter Planet.