7 ways bloggers can attract brands

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7 Ways to Attract Brands Kami Watson Huyse, APR, @kamichat @kamichat

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Page 1: 7 Ways Bloggers Can Attract Brands

@kamichat

7 Ways to Attract Brands

Kami Watson Huyse, APR, @kamichat

Page 2: 7 Ways Bloggers Can Attract Brands

@kamichat

Kami HuyseFounder

zoeticamedia.com

@kamichat

Page 3: 7 Ways Bloggers Can Attract Brands

@kamichat

Build A Community1

Page 4: 7 Ways Bloggers Can Attract Brands

@kamichat

Know Your Numbers

• Quantcast• Alexa• Open Site Explorer• Engagement

2

Page 5: 7 Ways Bloggers Can Attract Brands

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But, Don’t Fake It3

Page 6: 7 Ways Bloggers Can Attract Brands

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Hone Your Craft4

Page 7: 7 Ways Bloggers Can Attract Brands

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Be Approachable

• Contact Info on Page• PR Page• Other social networks listed

5

Page 8: 7 Ways Bloggers Can Attract Brands

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Be Passionate6

Doug Wheller@Doug88888

Page 9: 7 Ways Bloggers Can Attract Brands

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Know Your Value7

Page 10: 7 Ways Bloggers Can Attract Brands

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Proprietary Frameworks

Influence Tools

KRED

And more…

1st Generation 2nd Generation 3rd Generation

SCORE SAY SEE

Page 11: 7 Ways Bloggers Can Attract Brands

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Listening Tools

Page 12: 7 Ways Bloggers Can Attract Brands

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Engagement Measurement Tools

Page 13: 7 Ways Bloggers Can Attract Brands

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Relationship Mining:NextGen Influence

http://www.tellagence.com

Page 14: 7 Ways Bloggers Can Attract Brands

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Unstructured Data Mining(Big Data)

Page 15: 7 Ways Bloggers Can Attract Brands

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Analytics ToolsYour Site

Competitors

Page 16: 7 Ways Bloggers Can Attract Brands

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Analysis Tools

DIY: Multi-Channel Attribution Spreadsheet

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Tool Links

• Listening: http://ow.ly/hVl3P • Engagement: http://ow.ly/hVlgJ• Influence: http://ow.ly/hVlm3• Data Mining: http://ow.ly/hVlyp• Analytics: http://ow.ly/hVlCK• Analysis: http://ow.ly/hVlMC

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@kamichat

Questions?

[email protected]@kamichat713-568-5750

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Kami HuyseZoetica, CEO

zoeticamedia.com@kamichat

Links for this presentation:www.slideshare.net/kamichat