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Here’s 7 Must-Dos To Reduce Information Overload

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David Grossman, ABC, APR, Fellow PRSA

Founder & CEO

© 2015 The Grossman Group

ABOUT THE AUTHOR

2 © 2015 The Grossman Group

David Grossman, ABC, APR, Fellow PRSA helps leaders drive productivity and get the results they want through authentic and courageous leadership communication, a sought-after

speaker and advisor to Fortune 500 leaders. A two-time author, David is CEO of The

Grossman Group, an award-winning Chicago-based strategic leadership development and

internal communication consultancy; clients include: DuPont Pioneer, Eastman Chemical

Company, Lockheed Martin, McDonald’s, Motel 6 and Tyco, to name a few.

A frequent media source for his expert commentary and analysis on employee and

leadership issues, David was recently featured on “NBC Nightly News,” CBS MoneyWatch,

WSJ.com, TODAY.com, in the Chicago Tribune and the LA Times.

He’s the author of the highly-acclaimed books, “You Can’t NOT Communicate: Proven Communication Solutions That Power the Fortune 100,” and its follow-up, “You Can’t NOT

Communicate 2.” His forthcoming book, “No Cape Needed: The Simplest, Smartest, Fastest

Steps To Improve How You Communicate By Leaps and Bounds” is due out in August 2015.

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While email volume is

clearly a growing concern, I‘d like to put

the issue in

perspective…

© 2015 The Grossman Group

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You don’t need to ban email to make

a major dent in email overload.

I’ve seen companies get great results just

by focusing on better email practices,

and so can you.

© 2015 The Grossman Group

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Follow These 7 Steps

to More Organized,

Effective Email in the

Workplace

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Identify Email Stereotypes and

Attack the Bad Behaviors

Meet “The Gunslinger”:

He is a rebel without a clue – he

fires off large group

emails. He also

responds by hitting “reply all”, instead

of considering who

really needs the

message.

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Recognize that Email Overload is

a Serious Productivity Issue

The lost revenue from email overload is now grabbing executives’ attention more than ever.

© 2015 The Grossman Group

#2

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Get To the Heart of Your Email

Problem

Before you can do anything about email volume,

first understand the stress caused by email overload

in your organization.

#3

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Diversify Your Email Options

One of the most popular options are a variety of enterprise social

media platforms, which allow employees to opt into conversations

that are most meaningful.

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#4

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#5 Ensure that Leaders Set the Tone on Email

Clearly, employees can’t curb email volume if their own leaders send them an

inordinate number of irrelevant emails, or if leaders include too many people

with every communication.

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#6 Recognize That Despite Its

Limitations, Most Workers Still

Want Email

The fact is that 77% of employees agree that email is an

effective, key communications tool.

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#7 Email is Here to Stay

I wholeheartedly believe

that email will remain a

key communication

vehicle in the immediate

future. We don’t need to

eliminate email to be more

effective – it’s about

choosing the right vehicle

for the message.

© 2015 The Grossman Group

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We have a large collection of resources and solutions to

your workplace email headaches.

Visit our email research and resource center today.

Sought after speaker to leading organizations and forums:

• What to Do When You CAN’T NOT Communicate

• Turning Strategy Into Action

• Top 10 Mistakes Communicators Make

• How to Think Like a CEO

• Cutting to Win

• 21st Century Communications: Successful Strategies to

Deliver Authentic Communication

• Tackling “Email Overload” On A Global Scale

• The Power of Internal Branding: The Communicator’s Secret Weapon

• The Power of Storytelling

• Communication Training for Leaders at all Levels

POPULAR KEYNOTES & TRAININGS INLUDE:

*All keynotes and corporate trainings are customized to meet unique business needs

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LEARN MORE

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Organization or Team

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IN TOUCH

16 © 2015 The Grossman Group

David Grossman, Founder & CEO, The Grossman Group

www.yourthoughtpartner.com

• Chicago-based boutique consultancy focused on internal and

leadership communications, and training

• The Grossman Group approach works to inspire and engage

employees while helping organizations promote diversity and inclusion as part of their overall strategic employee communications planning.

• Strategic business partners first, communication counselors second

About us

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David Grossman, ABC, APR, Fellow PRSA

Founder & CEO

312 N. May St. Suite 101

Chicago, Illinois 60607

312.850.8200

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© 2015 The Grossman Group @ThoughtPartner

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