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5 key lessons learnt from 2 years of content marketing

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5 Key Lessons Learnt from 2 Years of Content Marketing By Leo Widrich, Co-Founder at Buffer @leowid

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Post on 22-Nov-2014

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Here is a super brief presentation I gave at the content marketing meet-up at Scoop.it on 11/26/2012. For more details on each of the slides, here is a blogpost about "5 Most Important Writing Lessons Learned after Pivoting our Blog twice", I hope it's helpful too: http://blog.bufferapp.com/5-key-lessons-we-learned-from-pivoting-our-blog

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Page 1: 5 key lessons learnt from 2 years of content marketing

5 Key Lessons Learnt from 2 Years of Content Marketing

By Leo Widrich, Co-Founder at Buffer

@leowid

Page 2: 5 key lessons learnt from 2 years of content marketing

1. Pick quantity over quality

Page 3: 5 key lessons learnt from 2 years of content marketing

2. The hidden power of images

Page 4: 5 key lessons learnt from 2 years of content marketing

3. Copy and steal

Page 5: 5 key lessons learnt from 2 years of content marketing

4. Help 1 other person with each piece of content

Page 6: 5 key lessons learnt from 2 years of content marketing

5.  Show  your  passion  and  culture  

Page 7: 5 key lessons learnt from 2 years of content marketing

Thanks  :)    

[email protected]  @Leowid  

h>p://facebook.com/leonhardwidrich    

h>p://bufferapp.com        


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