THE PREMIER EMPLOYER BRANDING CONFERENCE IN ITALY

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IT Whilst many thought the Global Financial Crisis would increase the supply of available talent, the reality is ATTRACTING and RETAINING talent is the number 1 issue facing companies of all sizes across all industries in Europe (and Globally!). The challenges of sourcing, developing and retaining your top talent is only going to get tougher.Research shows optimising employee and customer engagement is more effective for your revenue and profit than having high levels of only one form of engagement. Faced with the challenges of an ageing population, declining fertility rates, global skill shortages, increased migration and mobility of talent, demands for higher levels of customer service and the increasing fragmentation of communications, organisations who effectively manage the convergence of HR, Marketing and Communications to connect employees to customers to profits will be best positioned to meet these challenges head on.

Who should attend?

CEO’s, Managing Directors, General Managers, Human Resources Directors, Communications Directors, Marketing Directors, Senior Managers of Human Resources, Communications, Marketing, Recruitment Staffing, Talent Management, Hiring, Sourcing, Graduate Recruiting, Branding, Line Managers

In this highly engaging International Summit with Global BRANDS, Global EXPERTS, Global BEST PRACTICE and Local APPLICATION you will:•Share in the latest developments, research and trends in Employer Branding & Reputation worldwide and the implications for leaders in Europe •Learn a practical approach to develop your employer brand strategy from early concept to competitive advantage •Discover the impact of a strong employer brand on customer sales, revenue and growth •The impact of employer branding on employee & engagement & corporate performance •Implementing a global employer branding strategy in Europe •Discover why the current economic climate is the most critical period for organisations to get their employer brand strategy right •Discover the critical role of leadership in employer branding •Learn how to optimise your internal and external capabilities to build a leading employer brand

•Learn how to align people strategies, employee behaviours, and the leadership brand •Learn how to leverage social media to communicate with your target audience •Discover the key linkages between your corporate, consumer and employer brand and how to optimise the value of your brand portfolio to maximise shareholder value •Learn how to define key ROI metrics for your employer brand strategy •Learn how to define, segment, tailor and meet employee expectations across the total employee lifecycle •Learn how to define and engage key stakeholders in your strategy •Discover the lessons learnt from world leading employer brand practitioners and get a head start of your competition •Discover who are the World's benchmark employer brands and what you can learn from them •Learn from real life case studies of how leading companies have improved their financial performance by developing and implementing their Employer Brand strategyA

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Who attended the past edition

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IT Testimonials

"The Summit provided me with the opportunity to connect with and learn from other Employer Branding professionals in Europe. I was looking forward to this event since early 2011! Compared to regular HR conferences, the focus truly was on sharing experiences instead of consultancy firms being keen on promoting and selling their solutions. I can fully recommend this event to everyone being serious about Employer Branding!"

Gunnar Luebbe Group Employer Branding, UniCredit

"Il Summit si é rivelato un ottimo momento di confronto ma soprattutto ha fornito spunti molto concreti e operativi relativamente al mondo e agli strumenti dell'EB che ritengo siano quanto di più utile possa uscire da una intensa giornata di lavori. La capacità di trasferire sia una visione più strategica che elementi particolarmente utili per iniziare a impostare un progetto di EB anche in modo autonomo sono sicuramente stati la chiave di successo dell'evento"

Lucia QuaglianoChiesi Farmaceutici

“Un interessantissimo spazio di riflessione con autorevoli voci di esperienza e conoscenza dell’Employer Branding Strategy, quali Brett Minchington ed Eugenio Amendola sono e di tutti i relatori che hanno messo a disposizione le loro best practices. Molto stimolante, in termini di contenuti acquisiti”

Flavia BalestrieriPiemme

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•4 registrations to Summit for clients, staff, etc•Banner on Summit web site www.employerbrandingsummit.it and www.employerbrandingsummit.com•Logo on EBR web site www.employerbrandingreview.com•Banner on home page of www.employerbrandingonline.com•Banner on Employer Branding Online Member e-news – 2000+ global members•Recognition of partnership in all promotional activity supporting the event•Banner ad in e-news promoting the Summit during the course of the campaign•Announcing of partnership to EBI Employer Branding Global Community and EBI Employer Branding in Italy on LinkedIn – 1200+global and Italian members•Possibility to be involved in the Round Table as speaker•Corporate logo on brochure•Corporate logo on Summit website•Merchandise in delegate bag•Registration list provided at Summit•Promotional signage at Summit

€ 7.000 (+tax)

Major Partner•Banner ad in e-news promoting the Summit during the course of the campaign•Announcing of partnership to EBI Employer Branding Global Community and EBI Employer Branding in Italy on LinkedIn – 1200+global and Italian members•Possibility to be involved in the Round Table as speaker•Corporate logo on brochure•Corporate logo on Summit website•Merchandise in delegate bag•Registration list provided at Summit•Promotional signage at Summit

€ 4.000 (+tax)

Event Partner (Gold) Event Partner (Silver)•Corporate logo on brochure•Corporate logo on Summit website•Merchandise in delegate bag•Registration list provided at Summit•Promotional signage at Summit

€ 2.000 (+tax)

Attending Fee

Standard rate €450+tax

Group registration (+3)€350+tax per person

Register at www.employerbrandingsummit.it

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