15 Facebook Tips in 15 Minutes

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15 Facebook Tips in 15 Minutes. Nyleva Corley | Samantha Stiles Office of Public Affairs Social Media Collaborative Facebook Bootcamp Feb. 16, 2011. 1. Stake your claim. Register a username for your Page. You only need 25 fans. Pick a name thats easy to remember. - PowerPoint PPT Presentation

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15 Facebook Tips in 15 MinutesNyleva Corley | Samantha StilesOffice of Public Affairs

Social Media CollaborativeFacebook BootcampFeb. 16, 2011WHAT STARTS HERE CHANGES THE WORLDTop Five With LSU, Texas A&M, University of Michigan and Penn State.11. Stake your claim.Register a username for your Page.You only need 25 fans.Pick a name thats easy to remember.

WHAT STARTS HERE CHANGES THE WORLD

2. Be an admin like never before.Navigate Facebook as your Page and interact with other Pages in a more official capacity.

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WHAT STARTS HERE CHANGES THE WORLD43. Plan it out, and with others.Create a conversation calendar.Recruit multiple admins.Use news pegs or trending topics.

WHAT STARTS HERE CHANGES THE WORLD

WHAT STARTS HERE CHANGES THE WORLD4. Show off your content.Engage your audience with clickable links, photos and videos.Drive traffic back to your Web site.

WHAT STARTS HERE CHANGES THE WORLD5. Move beyond the Like button.Ask a question.Post a poll, quiz or contest.Add an event.WHAT STARTS HERE CHANGES THE WORLD

WHAT STARTS HERE CHANGES THE WORLD6. What to say and how to say it.Decide on a tone.Keep it real.WHAT STARTS HERE CHANGES THE WORLD

WHAT STARTS HERE CHANGES THE WORLD7. Dont write a novel.Keep updates short and pithy.Readers will skim over posts that are too wordy.WHAT STARTS HERE CHANGES THE WORLD8. Were not Justin Bieber.Ten posts a day is too many, and once a month is too few.We usually post once a day.WHAT STARTS HERE CHANGES THE WORLD9. Be nice and give shout-outs.Route traffic to your favorite pages with hyperlinks.Compliment your colleagues or fans in posts.WHAT STARTS HERE CHANGES THE WORLD

WHAT STARTS HERE CHANGES THE WORLD10. You have options.Expand or hide comments by default.Disallow fan posts and pictures to your wall.The new spam filter can help.WHAT STARTS HERE CHANGES THE WORLD11. Protect your sandbox.Write and post a moderation policy.Its OK to ask commenters to play by your rules.

WHAT STARTS HERE CHANGES THE WORLDFacebook says, You will not post content that: is hateful, threatening, or pornographic; incites violence; or contains nudity or graphic or gratuitous violence.

Facebook says, Page owners may remove your comments, or ban you from commenting on their page altogether if they consider your posts off-topic or offensive.

We do delete comments that violate our moderation policy: off-topic, profanity, spam, advertising, offensive content. There has to be a UT connection to the comment if it's not strictly on-topic.17

WHAT STARTS HERE CHANGES THE WORLD12. Dont fear negativity.Engage with your readers and help steer the conversation.

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WHAT STARTS HERE CHANGES THE WORLD13. Play favorites.Use Likes to promote your favorite Pages.Weve listed 109 UT Pages.Stay up-to-date with these Pages in your news feed.

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WHAT STARTS HERE CHANGES THE WORLD14. Customize a tab or two.Use custom tabs for special announcements or promotions.

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WHAT STARTS HERE CHANGES THE WORLD

WHAT STARTS HERE CHANGES THE WORLD15. You can judge a Page by its cover.Engage your graphic designer for a knockout profile image.Build identity consistency across your social media channels.Stay tuned to the 11:15 a.m. session for more.

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WHAT STARTS HERE CHANGES THE WORLDLets connect.@UTAustinfacebook.com/UTAustinTXyoutube.com/user/UTAustinTexas

Know Social Media Directorywww.utexas.edu/know/directory/

Nylevanacorley@mail.utexas.eduSamsstiles@austin.utexas.edu

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