1405 doohf eric mauriello

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Possible Worldwide Touch Ideas for leveraging touch screen technologies in physical locations

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Possible Worldwide TouchIdeas for leveraging touch screen technologies in physical locations

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Why Touch?

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Our mission is to help brands move from the age of communication to the

age of participation.

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participate = to take part, be or become actively involved, or share.

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Why get people to participate?

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“Tell me and I'll forget; show me and I may remember; involve me and I'll understand.”

Ancient Chinese Proverb

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Macy’s Beauty Spot

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guidance

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inspiration

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young

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How is it working?

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Interaction

Interaction

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Approximately 40 people per day in each store are using the application.

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Time

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Average time spent is 04:24

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Attraction

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50 people per day per store are compelled to the touch but not use.

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Questions?