100623 how to find a job using linked in lpn

How to Find a Job Using

LinkedIn

Copyright 2010 – Keith Conrad - All Rights Reserved - Do Not Duplicate

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By Keith Conrad

LongsPeakNet

June 29, 2010

Who uses Facebook and who uses LinkedIn?

Social Networking Professional Networking

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70 million users 64% male / 36% female

Average age = 41

51% earn more than $100k annually

Over 95% have college degrees

50% are middle management or above

1 out of 7 people on LinkedIn is a

recruiter

400 million users 45% male / 55% female

Average age = 21

52% earn more than $60k annually

Over 22% have college degrees

40% of users are ages 18 – 24

3 steps of LinkedIn

1• Build Your PROFILE

2• Build Your NETWORK

3• SEARCH Your Network

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Make your profile 100% complete

Make sure your profile is

100% complete, (40X

more likely to be found)

Make sure all

information entered in

your profile is consistent

with the information in

your resume

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Add a gripping memorable headline

Headline = Personal

Brand

Use action verb at

beginning of job title


5

Add a professional photo of yourself

Include a professional

photo of yourself, (7X

more likely to be

found)

No pictures of you

holding pets or kids

Most recruiters will not

look at your profile if

no photo exists – they

assume you have

something to hideCopyright 2010 – Keith Conrad - All Rights Reserved - Do Not Duplicate

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Update your status box weekly

Update your status box

at least once per week to

keep your network

informed

Content of your status

box should be

meaningful information

to your network


7

Never use negative language in your profile

If you are unemployed

never use the word

“unemployed” or any

other negative language

in your profile, you are

now CEO of You Inc.

and are a consultant

Title yourself as a

consultant under

“Current”


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Go back 10-15 years in work experience

List your work

experience in

chronological order

Go back 10-15 years

Make sure your work

experience listed on your

resume matches your

profile


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Education

List your education in

chronological order –

do not list dates if you

did not list them on

your resume


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Give one recommendation per week

Recommend one

person per week

(GIVE don’t take!)

Provide both

professional and

character

recommendations

Write meaningful

recommendations with

“meat” not “fluff”


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List custom websites

Add your custom

websites if applicable

List a URL to web

content that

advertises you, like

press releases

Envy surf yourself on

Google to see what

articles are on the

web about you


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Customize your public profile URL

Delete the numbers after

your name that LinkedIn

automatically assigns to

your account

Customize your URL to

reflect your company

name if applicable

Include your LinkedIn

URL on your resume

header, business cards,

and e-mail signatureCopyright 2010 – Keith Conrad - All Rights Reserved - Do Not Duplicate

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Write your summary and specialties

Start with a tag line in

your summary

State your career goals

Include key words and

skills

Use bullets to

emphasize special skills

and abilities

Review mentor’s profiles

for format and content

examplesCopyright 2010 – Keith Conrad - All Rights Reserved - Do Not Duplicate

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Additional information page

Personalize your

profile by adding

interests, groups and

associations, and

honors and awards.


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Check all contact settings

Check all contact

settings so you have the

greatest chance of being

found by recruiters

Make your profile public


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Add applicable applications

Add applicable

applications that apply

to you

Add and remove

applications as your

needs change

I recommend adding

Box.net and Events in

your initial setup of your

profile as a minimum


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Get and use connections

Connect with friends, co-

workers, family, former

co-workers

Go to networking events,

Meet Up Group meetings,

professional events and

pass out your business

cards

Become an expert in your

field

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3 degrees of separation of LinkedIn

You have direct InMail

capability with 1st degree

contacts and group

members only

You can see 2nd degree

contacts through your 1st

degree contact’s profiles

Request an introduction

from your 1st degree

contact to communicate

with a 2nd degree contactCopyright 2010 – Keith Conrad - All Rights Reserved - Do Not Duplicate

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Requesting and accepting connections

Requesting a connection:

Make your request a

custom invitation

noting where you met

the person

Send your request

within 48 hours of

meeting the person

Accepting/archiving a

connection request:

Never select “I don’t know

this user” as an option –

select “Archive” instead

5 “I don’t know this user”

received by you and you

are kicked out of LinkedIn

- must beg with customer

service to get back in


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Join up to 50 groups

Join up to 50 groups

Join subgroups (as many

as you want, they don’t

count towards the 50)

Join professional groups,

school alumni, job seeker

groups, recruiter groups,

groups associated with

outside interests and

hobbies

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Participate in groups

Post articles, post

jobs, participate and

start and comment on

discussions –

become an expert in

your field!

Use InMail to talk to

group members

directly


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How do you find people on LinkedIn?

Search by name,

company, location, or

keyword

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How to do a job search on LinkedIn?

Use the search engine

in LinkedIn accessed

from the “Job” tab,

(powered by Simply

Hired)

Check the job posting

in your groups

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Get the word out to your

network

Find out where people

with your similar

background are working

Find out where people at

a company came from

Find out where people

from a company go next

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Check if the company is

still hiring

Get to the hiring

manager

Get to the right HR

person

Find out the secret job

requirements

Build your network

before you need it

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How do I find companies on LinkedIn?

Search by company

name, industry, postal

zip code, or country

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Tips and Tricks on LinkedIn

Kill for recommendations

– Recommend others

first

Create a personal

slideshow

Research smart, interact

smarter

Create a blog and link it

to your profile

Create a Group

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Tips and Tricks on LinkedIn

Hot link your LinkedIn

profile to your Outlook

signature

Attach a YouTube video

of you doing your

elevator speech

Use the JobInsider Tool

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Resources on LinkedIn

How to Succeed in

Business Using LinkedIn

by Eric Butow and

Kathleen Taylor

Sams Teach Yourself

LinkedIn in 10 Minutes by

Patrice-Anne Rutledge

LinkedIn Learning Center

& Customer Service

Center

LinkedIn Blogs

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Questions31


“

Thank You

Invite me to connect with you!

Keith Conrad, Architect,

LEED AP, LinkedIn Consultant

[email protected]/in/keithgconrad

303-469-9691

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mailto:[email protected]

http://www.linkedin.com/in/keithgconrad

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