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10 reasons why small/medium businesses should be on #SocialMedia
By:David Uribe
Global VP/CD Asylum MarketingMiami Ad School Professor @david_digital
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The social media revolution passed and now we’re on the data revolution.
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And small/medium businesses should be taking advantage of it
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Is Social Media only for big/known brands?
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How do I measure return of investment?
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Can I drive people to my store/business?
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10 real reasons why you should be doing social media marketing
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1. Know your competitors, direct and indirect.Listen, learn and try it out!
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2. Learn about your business You’ll see that is not what it is on the real world.
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3. Expand in time and space. Your reach on the offline world is limited - not on social media.
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4. Reach tribes - Not targetsTarget your content by interests and demand.
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5. Take your learnings to the storeData driven ideas.
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6. Spend as much as you canLimited budget - unlimited results.
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7. Find and engage with influencersGet people to help you reaching more people.
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8. Broadcast your capabilities on a daily basisReal time and constant reach.
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9. Live pulse of your business - segment
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10. MetricsQuantifiable success
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Remember that doing social media is not sharing pictures as you go…There’s science and factors that determine success or failure.
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Asylum Social - Global expertiseFor small and medium businesses
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www.asylumsocial.comwww.asylummarketing.com
Thanks!