10 Landing Page Optimization Tips

https://stpcollege.com/

1. Offer Something People Want

Practice customer development to identify what’s of value

2. Display Value Proposition

Clearly and simply state the primary value proposition of using your product

3. Add Social Proof or Testimonials

4. Keep it Simple

5. Highlight The CTA

Color

Size

Arrows

6. Make the CTA Button Actionable

Display value instead of “sign up”

7. Describe Your Unique Offering

8. State Your Customer Segment

9. Enable & Encourage Sharing

10. Test, Iterate, Optimize

Startup College

Learn how to build a landing page and how to drive traffic to it at