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Check out the best reads to improve your content >>>

Whether you’re just star t ing out in content market ing or you're a veteran looking for a few new tr icks , add these t i t les to your

bookshelf for a shot of inspirat ion .

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Epic Content Marketing

Joe Pulizzi

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The head of the Content Marketing Institute explains why good content is essential for attracting customers,

and takes readers through the process of curating and creating

effective content.

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The New Rules of Marketing & PR

David Meerman Scott

2.

This book is chock-full of advice for developing your brand’s reputation

and authority online, including platform-specific tips for social media

sites like LinkedIn, Instagram, and Google+.

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Social Media Explained

Mark Schaefer

3.

Discover the psychology and sociology behind social media and

formulate the best strategy for your company. Each chapter has a series of questions to help you create your

own social media plan.

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Optimize Lee Odden

4.

Pick up Lee Odden’s book for his top tips on combining SEO, social media, and content marketing to improve

your results, measure your success, and demonstrate the business value

of all your efforts.

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Jab, Jab, Right Hook Gary Vaynerchuk

5.

High-quality content isn’t enough when it comes to attracting

customers — it needs to be placed in the right context in order to convert. Learn how to present your content in a way that will nurture leads and win

new business.

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The Fortune Cookie Principle Bernadette Jiwa

6.

Brand strategist and award-winning blogger Bernadette Jiwa teaches you

how to tell your brand’s story and establish powerful emotional connections with your target

customers.

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Blah Blah Blah Dan Roam

7.

What do you do when words just aren’t enough? Explaining complex concepts, making ideas memorable,

and grabbing your audience’s attention sometimes needs the

perfect visual. Learn how to liven up your content with visual media.

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The Power of Visual Storytelling Ekaterina Walter & Jessica Gioglio

8.

Visual content is becoming increasingly important for capturing

and keeping your customers’ attention. Discover the best strategies

to guide your marketing videos, infographics, presentations, and other

visual media.

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Everybody Writes Ann Handley

9.

Bestselling author Ann Handley offers best practices, tips for

reluctant writers, and a “Things Marketers Write” section with

specific guidance for 17 kinds of content marketers often create.

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How to Write Short Roy Peter Clark

10.

In the age of Tweets, Snaps, and status updates, marketers must be convincing and concise. This guide

will teach you how to write compelling headlines, Tweets, blog posts, and more, so you can pack more punch with fewer words.

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That’s not all! Discover more must-read books for content

marketers on the Wrike blog:

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Slide  13  image  credit:  See-­‐ming  Lee