Amazing facts about 10

@al_hernando

What’s up? WhatsApp Messenger is a cross-platform mobile messaging

app which allows users to exchange messages -and much more-

without having to pay for them. It is cool, right?!

@al_hernando

Who? WhatsApp was founded by two guys who spent combined

20 years doing geeky stuff at Yahoo! Inc. before starting

WhatsApp.

Founded in 2008

Jam Koum Brian Acton

Where? Founded in the heart of Silicon Valley.

Already translated to 32 languages.

Available for iPhone, BlackBerry,

Android, Windows Phones and

Nokia.

@al_hernando

32 engineers in the team, which means, 1 to 14

million ratio of developers to active users…

55 Employees

@al_hernando

…and growing, WhatsApp is adding

over 1 million new users each day.

430 million of monthly active users

430

400

350

200

300

250

Apr’13 Jun’13 Aug’13 Oct’13 Dec’13 Jan’14

@al_hernando

The average number of times that users check

the application is 23 times per day

72% users check the app everyday

In contrast, the industry standard is between 10% and 20%, and only a handful of companies top 50%.

@al_hernando

…an average user sends more than 1000

messages per month

billion messages Everyday Whatsapp processes 50

@al_hernando

An average WhatsApp user uploads 40 photos,

sends 7 videos & 13 voices messages per month

500million images sent per day

@al_hernando

WhatsApp reportedly earned total revenues

of about 20 million last year.

Facebook announced

on 19th February the

purchase of WhatsApp

in a $19Billion deal.

@al_hernando

It means $ 42 per WhatsApp user.

How are they doing the money? WhatsApp is free for the first year. After that, it charges $ 0.99

for continued service. Not too much?

$ 0,99/per year

@al_hernando

Pure Subscription

Revenue Model.

Analysts predict that WhatsApp could

reach 2Bn users and generate ARPU

of $2,50 at 80% margins.

@al_hernando

Whatsapp may

be worth more

than $19 Billion

@al_hernando February 2014