Rex Henry Thurmond IV

411 Lakeshore Drive

Sugar Tree, Tennessee 38380

Cell (615) 319-0416

May 18, 2016

Dear Human Resources Director:

Credibility is the key to success in sales. In the 1950s August A. Busch Jr. coined the phrase “Making

Friends is Our Business.” That phrase later became Anheuser Busch’s company motto. I believe that

making friends represents the potential success and growth of any business, not simply the business of

beer.

I believe I have the right qualities and experience to thrive as an area sales manager in your company.

Breaking into new markets and winning business from entrenched competitors and closing sales has

been a strength of mine within the beer, insurance, signage, auto and merchant services industries for

the last 30 years as a direct sales professional. I am skilled in brand management and competitive

intelligence and know the structured sales process. These skills have served me well and helped me to

exceed many sales quotas in every job I performed at Clark Distributing Company, Farmers Insurance

Group, Signtronix, Toyota of Cool Springs and Electronic Merchant Systems.

I am very interested in an area sales manager position. I believe you will find that my qualifications align

with your company’s needs. I can be reached at (615) 319-0416.

Sincerely,

Rex “Hank” Thurmond IV

Rex Henry Thurmond IV

411 Lakeshore Drive

Sugar Tree, TN 38380

Cell (615) 319-0416

CAREER PROFILE

Sales and Marketing Professional with 27 years’ experience in the beer industry and four years’

experience insurance sales and direct sales of outdoor signs, automobiles ad credit card processing.

Oversaw customer service, vendor relations, revenue potential, personnel management, and analysis of

information, client relations, and procedures. Background in developing profitable business

relationships, working with key accounts to increase sales and revenues, setting achievable sales goals,

monitoring retail sales and trends, developing major accounts, and designing programs to increase

product knowledge. Demonstrate leadership and team-building skills.

SUMMARY

SALES SKILLS

Experienced in maintaining and updating product knowledge, networking and cold-calling, business to

business sales, strategic business planning, business development, using corporate image to enhance

market share, and building sales through merchandising, on-premise sampling and in-store distribution

and display development. Made numerous in home sales presentations as an insurance agent. With

Signtronix I specialized in business to business cold calls selling outdoor signs and outdoor message

centers on a one call close basis. With Electronic Merchant Systems I specialize in business to business

sales of credit card processing, web hosting and other marketing solutions for independent businesses.

COMMUNICATION

Communication skills demonstrated through fluency in English, designing and delivering presentations,

client relations, conducting training workshops and product demonstrations, interpersonal skills,

production of proposals, memos, and reports, coordination of special events, and expertise in business

communications.

REPUTATION

Noted by senior management, supervisors, staff, community members, clients, and customers for detail-

oriented sales and management skills, ability to prioritize tasks, timely completion of projects, and

ability to solve organizational problems with innovative solutions.

EXPERIENCE

Account Executive – Electronic Merchant Systems – March 2016 – Present

Business to business sales of marketing solutions including credit card processing, POS systems,

web hosting, and customer rewards, etc.

Product Specialist – Toyota Scion of Cool Springs December 2015 – February 2016

Sales of automobiles

Independent Contractor – Signtronix April 2014 – December 2015

Business to business sales of outdoor lighted signs and electronic message centers on a one call

close basis.

Independent Contractor – Farmers Insurance August 2013 to April 2014

Sales of insurance policies

Clark Distributing Company, Inc. Dyersburg, Tennessee 2000 to 2013

Craft Beer Division Manager, Employee Training and Development and Custom Signmaking Worked for a

leading distributor of beer

• Oversaw aspects of on and off-premise activities and programming, including ensuring maximum

market penetration, brand awareness, and sell-through, training and supervising area managers,

supervisors and distributor sales staff, program analysis, and providing client service, conducting sales

meetings, and developing strategic business plans. Notable clients include Rite Aid, Wal-Mart, Cox Oil

Company and Savings Oil.

• Negotiate and implement new product rollouts.

• Attained targeted percentage of on and off-premise distribution goals.

• Achieve regular increases in sales and market share each year.

Clark Distributing Company, Inc. Dyersburg, Tennessee 1993 to 2013

Area Manager

Responsible for developing and managing distribution plans, managing driver sales personnel, as well as

on and offpremise customer relations. Provided sales objectives and focus, led efforts to build on and

off-premise penetration throughout markets, and motivation to achieve market share. Provided

comprehensive category management, conducted business reviews and sales meetings, suggested and

managed pricing levels, developed and managed marketing and promotion programs, gained input from

distributors, monitored distributor sales force activity for brand portfolio and competitive brands,

managed point-of-sale allocations, and worked closely with beverage selling teams.

Clark Distributing Company, Inc. Dyersburg, TN 1989 to 1993

Driver Sales – Anheuser Busch

Responsible for all aspects of strategic sales and marketing of key brands. Duties included developing

targeted sales strategies for each individual retailer, implementing marketing plans and special

promotions, increasing sales volume and overall profitability of retailers.

Clark Distributing Company, Inc. Dyersburg, Tennessee 1986 to 1989

Driver Sales - Eagle Snacks

Responsible for all aspects of coordinating sales and merchandising efforts, including maintaining and

improving instore conditions, developing and fostering warehouse relationships with buyers. Developed

merchandising program and conducted presentations.

• Sold in new product line in retail accounts.

EDUCATION

Bethel University, McKenzie, Tennessee 1998

Bachelor of Science, Management and Organizational Development Bethel University, McKenzie,

Tennessee Master of Arts, Conflict Resolution estimated completion December 2015

Certifications: Completed Professional Beer Tasting & Styles Course from Siebel Institute in Chicago in

2010, Completed Goose Island Beer Company's "Goose U" Course in Chicago in 2012.

COMPUTER EXPERIENCE

• Microsoft Word, Excel, and PowerPoint and CorelDraw X7