-successful access services for iptv- yushi naito/masahito kawamori itu-t study group 16 & itu-t...

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-Successful Access services for IPTV- Yushi Naito/Masahito Kawamori ITU-T Study Group 16 & ITU-T IPTV-Global Standards Initiative ITU Workshop on Making Media Accessible to all: the options and the economics (Geneva, Switzerland, 25 October 2013 )

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Page 1: -Successful Access services for IPTV- Yushi Naito/Masahito Kawamori ITU-T Study Group 16 & ITU-T IPTV-Global Standards Initiative ITU Workshop on Making

-Successful Access services for IPTV-

Yushi Naito/Masahito KawamoriITU-T Study Group 16

&ITU-T IPTV-Global Standards Initiative

ITU Workshop on Making Media Accessible to all: the options and the economics

(Geneva, Switzerland, 25 October 2013 )

Page 2: -Successful Access services for IPTV- Yushi Naito/Masahito Kawamori ITU-T Study Group 16 & ITU-T IPTV-Global Standards Initiative ITU Workshop on Making

Topics

Brief Introduction to ITU-T IPTV ITU-T Compliant TV set

IPTV as Accessible User InterfaceITU-T IPTV Terminals available in marketITU-T IPTV for Accessibility Conclusion

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Page 3: -Successful Access services for IPTV- Yushi Naito/Masahito Kawamori ITU-T Study Group 16 & ITU-T IPTV-Global Standards Initiative ITU Workshop on Making

The ITU INTERNATIONAL TELECOMMUNICATION UNION

United Nations agency for telecommunication and ICTsMembers:

193 Governments and regulatory bodies 700 Private Sector 20 Academia

Developing standards for ICT3

UN Secretary-GeneralBan Ki-moon

ITU Secretary-GeneralHamadoun

Touré

Page 4: -Successful Access services for IPTV- Yushi Naito/Masahito Kawamori ITU-T Study Group 16 & ITU-T IPTV-Global Standards Initiative ITU Workshop on Making

IPTV Value ChainITU-T IPTV standards cover all IPTV value chain

End-userNetwork Provider

Service Provider

Content Provider

Interact with content

Discover and acquire service

Content Provisioning

Announce and advertise service

Monitor and Manage service

Deliver Content

End-to-end solution

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Page 5: -Successful Access services for IPTV- Yushi Naito/Masahito Kawamori ITU-T Study Group 16 & ITU-T IPTV-Global Standards Initiative ITU Workshop on Making

ITU-T H.721 Standardized Managed Smart IPTV

World’s first standard for “connected TV”, support managed “smart TV”.Wireless devices are also provided, for easier accessMultiple remote service providers can provide managed IPTV services on any of these standardized terminalsInteractivity for “smart” app is provided by H.762

Power cable Ether cable for IP connection

Page 6: -Successful Access services for IPTV- Yushi Naito/Masahito Kawamori ITU-T Study Group 16 & ITU-T IPTV-Global Standards Initiative ITU Workshop on Making

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ITU-T IPTV Terminals available in market

ITU compliant IPTV sets are already available in the marketE.g., Over 2 million terminals from different manufacturers in Japan

Customer can buy this TV at a shop, connect to network, and receive an IPTV service Accessibility features are easily supported by these TV

STB Connected TV PC

Page 7: -Successful Access services for IPTV- Yushi Naito/Masahito Kawamori ITU-T Study Group 16 & ITU-T IPTV-Global Standards Initiative ITU Workshop on Making

IPTV as Accessible User Interface for all

Human Interface is the Key for AccessibilityHuman Interface Persists

E.g: Keyboard has a long history since the days of typewriter

TV is a Universal Human Interface that helps people acceptable to Information and Opportunity

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Page 8: -Successful Access services for IPTV- Yushi Naito/Masahito Kawamori ITU-T Study Group 16 & ITU-T IPTV-Global Standards Initiative ITU Workshop on Making

TV set as Universal Interface

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Since its introduction, familiar to both Young and OldAccessible to a wide range of population, without special trainingIt is the universal user interface for various services

Page 9: -Successful Access services for IPTV- Yushi Naito/Masahito Kawamori ITU-T Study Group 16 & ITU-T IPTV-Global Standards Initiative ITU Workshop on Making

IPTV and Accessibility for all

In the recent years, South Korean dramas became popular in JapanThis popularity is partly attributed to closed captions and subtitles these dramas often have, and the elder people were attracted to these dramas because of accessibilityThe elderly is similar to Person With Disability in many respects

Geneva, 25 October 2013 9

Page 10: -Successful Access services for IPTV- Yushi Naito/Masahito Kawamori ITU-T Study Group 16 & ITU-T IPTV-Global Standards Initiative ITU Workshop on Making

ITU-T IPTV for Accessibility

ITU-T’s standardized IPTV has been already widely deployed in the marketIt is expected that ITU-T IPTV will provide better chances for accessible media servicesIt has been demonstrated the effectiveness of IPTV-based accessibility on several occasions A test service dedicated to Accessibility, using ITU-T IPTV, is being conducted (“Listen with your Eyes IPTV”)Collaboration with relevant organizations (WFD, WHO, etc.)

Geneva, 25 October 2011 10

Page 11: -Successful Access services for IPTV- Yushi Naito/Masahito Kawamori ITU-T Study Group 16 & ITU-T IPTV-Global Standards Initiative ITU Workshop on Making

IPTV Accessibility Experiments

Feb. 2013: IPTV delivery transcontinental (Japan-Geneva-Manila-Singapore) experiment at the Sapporo Snow Festival with multilingual captioning (multi-location with multi-source content)April 2013: IPTV Accessibility demo at Kaleidoscope Event, an ITU-T’s academic event, in Kyoto, Japan June 2013: live multicasting delivery of the Annual Conference of Japan Federation of the Deaf.September 2013: Start of “Listen with your Eyes IPTV” test service (live streaming, scheduled programming, and VOD)

Geneva, 25 October 2011 11

Page 12: -Successful Access services for IPTV- Yushi Naito/Masahito Kawamori ITU-T Study Group 16 & ITU-T IPTV-Global Standards Initiative ITU Workshop on Making

Accessibility service Portal on IPTV

A test service dedicated to Accessibility, using ITU-T IPTV, is being conducted (“Listen with your Eyes IPTV”) to provide 100% closed captioning to various program

Geneva, 25 October 2011 12

Page 13: -Successful Access services for IPTV- Yushi Naito/Masahito Kawamori ITU-T Study Group 16 & ITU-T IPTV-Global Standards Initiative ITU Workshop on Making

Delivery of IPTV content with integrated closed-captions

ITU-T IPTV was the basis of transcontinental provisioning of closed caption (from multiple locations in Japan

Geneva, 25 October 2011 13

Page 14: -Successful Access services for IPTV- Yushi Naito/Masahito Kawamori ITU-T Study Group 16 & ITU-T IPTV-Global Standards Initiative ITU Workshop on Making

Multiple Protocol Delivery Of Special Programs for PWD

Geneva, 25 October 2011 14The Rehabilitation and Treatment Centerfor People with Hearing and Speech Disorders, Kyoto

PWD watching IPTV programs with captioningDelivered IPTV program for the

Deaf

ITU-T IPTV was used to deliver live content from the Annual Conference of JFD, to various locations in Japan

Page 15: -Successful Access services for IPTV- Yushi Naito/Masahito Kawamori ITU-T Study Group 16 & ITU-T IPTV-Global Standards Initiative ITU Workshop on Making

IPTV Application for AccessibilityITU-T IPTV is used for various accessibility services, including accessible education

Geneva, 25 October 2011 15

Page 16: -Successful Access services for IPTV- Yushi Naito/Masahito Kawamori ITU-T Study Group 16 & ITU-T IPTV-Global Standards Initiative ITU Workshop on Making

IPTV can provide accessible Interface to many servicesITU-T’s IPTV is already widely available, and is being used for various testbeds as well as test servicesITU-T’s IPTV and its work on Media Accessibility is the key for reaching the Media Have-Nots of the Developed and Developing Worlds

Conclusion

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