{. i ntelligent objects save lives w al -m art e xample

11
{ Why should your company use Intelligent Objects? Scott Schinderle, Luke Heneghan, Mackenzie Kra Alex Welch

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Page 1: {. I NTELLIGENT OBJECTS SAVE LIVES W AL -M ART E XAMPLE

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Why should your company use Intelligent Objects?

Scott Schinderle, Luke Heneghan, Mackenzie Kraft, Alex Welch

Page 2: {. I NTELLIGENT OBJECTS SAVE LIVES W AL -M ART E XAMPLE

INTELLIGENT OBJECTS SAVE LIVES

Page 3: {. I NTELLIGENT OBJECTS SAVE LIVES W AL -M ART E XAMPLE

WAL-MART EXAMPLE

Page 4: {. I NTELLIGENT OBJECTS SAVE LIVES W AL -M ART E XAMPLE

Wireless network

technology advances

Standardized comm.

Protocol (IP)

Small, cheap, capable, low power chips

Massive storage and

comute through cloud

“The basic idea of the IOT is that virtually every physical thing in this world can ... feature tiny computers that are connected to the Internet (ITU, 2005). When they do so, they are often called smart things, because they can act smarter than things that have not been tagged”Prof. Elgar Fleisch, ETH, Zurich

Internet of Things

Cloud computing Communications

Sensors actuators

Process Automatization

Process optimization

New ways to create values and new business

models

Reduce operation

risk & diminish cost

WHAT ARE “INTELLIGENT OBJECTS”

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INFORMATION AND ANALYSIS AUTOMATION AND CONTROL

Enhanced Situational Awareness

Sensor-driven Decision Analysis

Process Optimization

Consumption Optimized resource

Complex Autonomous

system

Tracking Behavior

Page 7: {. I NTELLIGENT OBJECTS SAVE LIVES W AL -M ART E XAMPLE

New Business Models

Tracking and Metering Models

Sensor and Automation Applications

Data as Business

Page 8: {. I NTELLIGENT OBJECTS SAVE LIVES W AL -M ART E XAMPLE

BENEFITS

Process Optimization

Save Money

Process Automatization

Traceable

New Business Markets

Page 9: {. I NTELLIGENT OBJECTS SAVE LIVES W AL -M ART E XAMPLE

DANGERS

Take place of jobs

Security Concerns

Reliance on Technology

Doesn’t beat the opportunity that comes with the competitive advantage of using smart

objects.

Use resources more efficiently. More business opportunities.

RSA security is researching new ways to make smart objects more

secure for businesses.

RESPONSE

High CostsMoore’s Law the premise that the power of microprocessor technology doubles and its cost of

production drops in half every 18 months

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Future Applications

Digital Life Services (AT&T)

Human Chips (VeriChip)

Autonomous Vehicles (Google)

Pills to monitor temperatures

Sensor Mouth guards

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…as it becomes cheaper more companies can integrate this into their business

Conclusions