digitz - digital trends report - may 2014

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Industry Research Report Dated: 17 th May 2014

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Monthly Digital trends report prepared by Digitz. This report covers topics such as what's new in Digital; Top Fav Picks; Cool i-Videos and digital stats and insights.

TRANSCRIPT

Page 1: Digitz - Digital Trends Report - May 2014

Industry Research Report Dated: 17th May 2014

Page 2: Digitz - Digital Trends Report - May 2014

The purpose of this report is to give businesses and brands an overview of the digital industry landscape of Pakistan, how social media is evolving and being used effectively by brands and sharing our everyday research on trends, topics and innovations that are being talked about worldwide.

Page 3: Digitz - Digital Trends Report - May 2014

Infographic: Social Media Report on Pakistan, March 2014

Page 4: Digitz - Digital Trends Report - May 2014
Page 5: Digitz - Digital Trends Report - May 2014
Page 6: Digitz - Digital Trends Report - May 2014
Page 7: Digitz - Digital Trends Report - May 2014

Most Popular Posts on Facebook - March, 2014

SHARE&TO&WIN&NOKIA&X&

Total&interac7ons:&71&K&Likes:&25K&Comments:&3921&Shares:&43K&Engagement&Rate:&3.47%&

SHARE&TO&WIN&NOKIA&ASHA&502&

Total&interac7ons:&55K&Likes:&2420&Comments:&3422&Shares:&49K&Engagement&Rate:&2.75%&

EAT.SLEEP.DRIVE.HIT&(Y)&IF&THIS&IS&YOU&

Total&interac7ons:&25K&Likes:&24k&Comments:&380&Shares:&553&Engagement&Rate:&4.06%&

Page 8: Digitz - Digital Trends Report - May 2014
Page 9: Digitz - Digital Trends Report - May 2014

Recommended Videos to Watch

Page 10: Digitz - Digital Trends Report - May 2014

Click here to play the video: Sprite Refresher

Sprite Zero Launches With ‘Sprite Refresher’ In Turkey The Coca-Cola company and agency Ogilvy & Mather introduced Sprite Refresher on the beaches of Turkey and helped create association with

the brand and its refreshment positioning.

Page 11: Digitz - Digital Trends Report - May 2014

Top Favourite Picks

Page 12: Digitz - Digital Trends Report - May 2014

McVitie’s has launched a new campaign called “Shoot the Cookies” that targets internet cookies and talks about how bad

they are since they spy on a person’s every move online.

Click here to play the video: mcvities-shoot-the-cookies

Page 13: Digitz - Digital Trends Report - May 2014

A campaign launched by BBDO and Proximity Singapore in partnership with CarbonStory to support World Environment

Day on 5th June 2014 that highlights just how the world would look like in 100 years.

Click here to play the video: worldunderwater

Page 14: Digitz - Digital Trends Report - May 2014

Focusing on the love for soccer, Mondelez International has unveiled a new campaign called Pass The Love where it

encourages people to share what they love about soccer using #PassTheLove

Click here to visit the website: passthelovehub

Page 15: Digitz - Digital Trends Report - May 2014

Hot discussion topics on digital from around the world

Page 16: Digitz - Digital Trends Report - May 2014

Mark Your Calendars for the 5th Annual Social Media Day

social-media-day-2014

Instagram Is a Marketer's Best Friend ̶ For Now

Click here:

instagram-marketers-friend Click here:

Facebook Passes 1 Billion Monthly Mobile Users

Click here: facebook-1-billion-mobile-users

International Brands Celebrate Star Wars Day With “May the 4th Be With You”

Click here: may-the-4th-be-with-you

Can Facebook Really Get the Whole World Online?

Click here:

Click here:

Photos Are Still King on Facebook

facebook-mobile-world-internet

photos-are-still-king-on-facebook

Page 17: Digitz - Digital Trends Report - May 2014

Thank you! We’d love to hear from you. Please send your feedback on this report at [email protected]